Get clients easier when you do this…

This is one of those “one weird tricks” that’s really not that weird… It’s also not that much of a trick. It’s a really simple thing to do. That will help you get clients much easier. Good clients probably won’t even become...
Dan Kennedy’s USP Question [unique selling proposition]

Dan Kennedy’s USP Question [unique selling proposition]

This question makes you a selling superstar… “Why should I, your perfect prospect, choose to do business with you…  Over every other option available in the marketplace…  Including doing it myself, going with a competitor, or doing nothing at all?” I know I got it...
How to become a Millionaire Copywriter?

How to become a Millionaire Copywriter?

I didn’t want to take this question seriously… Because when you ONLY focus on the money, you’re often misguided… Not only that, that path seldom takes you to where you really wanted to go. (That is, if you’re just dreaming about getting rich, you often stay broke, or...
Lead the Buyer [Dan Kennedy + Jay Abraham + Roy Furr]

Lead the Buyer [Dan Kennedy + Jay Abraham + Roy Furr]

You need to be the leader… You need to be the adult in the room… You need to have an intention of where you want the buyer to go — and you need to setup the system and create the path to get them there. This is so consistent among people that actually build EXPERT...
What People Buy [counter-intuitive truth]

What People Buy [counter-intuitive truth]

Buying behavior is NOT logical… If you sit down and think about what people SHOULD buy… Based on logic and rationality… You’re going to come to a conclusion that’s about 180-degrees opposite of what actually happens in the real world. (That’s usually the case when you...
Breaking out of the Upwork & freelancer job site trap?

Breaking out of the Upwork & freelancer job site trap?

You’re nothing but a commodity service… If you’re listing your services on job sites… Categorizing yourself alongside everyone else that does those services… And essentially promising the same things… You’ve lost before you started. That’s the essential problem that...
You’re sitting on a goldmine [lead generation]

You’re sitting on a goldmine [lead generation]

You could have a fortune at your fingertips… This is a really basic lesson in lead generation. One that might seem too basic at first blush. And yet, even highly-successful businesses and smart marketers miss this sometimes. And by correcting it, you could uncover a...
Biz-Opp vs. Real Entrepreneurs

Biz-Opp vs. Real Entrepreneurs

This might make you uncomfortable… What you’re about to see in today’s video… Might make you realize that you’ve spent THOUSANDS of dollars pursuing the wrong goal. (God forbid if it’s more.) It doesn’t make you a bad person. But it might mean you’re in the wrong...
Writing fresh copy about the same old subject

Writing fresh copy about the same old subject

Today’s video is crazy… Because if you pay close attention… You’ll see me have a total epiphany, “live” on air… That’s the nature of these unscripted videos. I know what I’m going to say — kind of. I know what I want to talk about. But as I start talking, sometimes I...
A powerful question for consultative selling…

A powerful question for consultative selling…

This one question will help you close more clients… It’s a way to shortcut so much of the consultative selling process… Where you’re on the line with a prospect… Figuring out what they’re up against… And how you might help them. If you develop rapport — and they’re...
Refund Fraud and Guarantee Abuse

Refund Fraud and Guarantee Abuse

He asked for a refund, but he never expected my reply… So I had a guy write to ask me for a refund on his first month of BTMSinsiders membership. Not because he thought my training was bad. (He actually was getting a lot of value from it.) But because he wanted to...