The 3 Cs of online paid traffic…

Let’s talk about how to turn cold traffic into paying customers… For the last couple months, I’ve been running a series of experiments to try to crack the “paid traffic” nut for BTMSinsiders.  With any new offer, this should be your #1 goal. But what does that mean?...

I don’t believe in The Law of Attraction, but…

Do you believe in The Law of Attraction? On a scale of 1 to 10, how accurate do you believe this statement is? “Whatever you focus on, you attract into your life?” For me, the statement alone gets about a 3… BUT…  I also believe there’s something more to it. Today is...

The world’s largest BUYERS search engine…

Sometimes I laugh at myself… It happens a LOT when I’m trying to find the right screenshot for a video. I start hitting pause at different points in the video, and I’m almost always making a stupid face! When the video is playing, it doesn’t look stupid!  (At least, I...

Beginner’s mind, winner’s mind…

I don’t consider myself to be a Buddhist, but I’ve read quite a bit of Buddhist teachings… (And, in fact, there are very many top copywriters who can say the same.  In a speech at Phillips Publishing, the legendary Eugene Schwartz called himself “partially Zen.”) In...

The power of process in getting results…

If you want to create HUGE marketing and business wins, you have to get good at PROCESS… Earlier today, I recorded my Masters of Response Summit interview with Abbey Woodcock. For those of you who don’t know Abbey (yet!), she’s turning into an absolute rock star of...

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