Today’s Mailbox Monday question is all about getting back on track when your current path isn’t getting you the results you want… To have YOUR question answered in an upcoming Mailbox Monday issue, shoot it to me at [email protected]. Pretty much any topic is fair game...
Carve out the time to watch this now — and certainly before the weekend is over… Click here for a video breaking down Steven Covey’s classic, The 7 Habits of Highly Effective People. This book, even today, is the #1 Best Seller on Amazon for the category Business...
I’ve been interviewed on yet another podcast… UK-based copywriter Jason Strachan recently launched his Daily Profit podcast, and today’s episode was an interview with ME! (Yesterday was James Schramko, so I’m in pretty good company!) The episode is 35 minutes and 26...
Over the course of my first decade in marketing, I’ve had the good fortune to work with the world’s best copywriters… At least, my kind of copywriter. That is, a copywriter who is judged as a salesperson, on the results generated. A copywriter who considers...
I’m doing a little experiment, involving video… In a moment, I’ll link you to the latest video I created. But first, a bit about my new video strategy and experiment. I’ve made most of my living for the last 10 years or so by writing copy. But as one of my most...
What’s my favorite revenue model for your business? Read on and see! Today’s issue is a little bit of a different Mailbox Monday, as it didn’t actually come out of the ol’ mailbox. Rather, it came out of a conversation I was having. And I thought reflecting on the...
Do we spend too little time asking questions, and too much time offering answers? I think we do. I think it’s a relatively universal human truth. Certainly is true in America. And — based on acculturation, it’s certainly true among American guys. It’s an ego thing. A...
This morning I was on the phone with an A-list copywriter whose name you’d recognize… We were talking about the next project we’re working on together, for his company. And specifically planning out the campaign and copy angle we’re going to use for an upcoming...
I’ve always hated cold-calling… Some of my earliest sales jobs were in telemarketing centers. I would have utterly failed if they didn’t have computers dialing the phones for us. Because I hated talking to yet another person who statistics said hated me and didn’t...
This continues to be the single-most powerful lesson about effective communication I’ve ever learned. Thankfully, it’s also one of the simplest! When I attended my very first AWAI Bootcamp way back in 2009, I walked away with two incredibly powerful takeaways that...
It’s Monday, which means it’s time to answer your questions! Today, we’re back on the topic of AI and copywriting (and jobs in general). And I have a lot of thoughts to share with you on this! If you’d like YOUR question answered in an upcoming Mailbox Monday issue,...
There’s a TON you can do today to build your business, and especially increase your status and stature. There are almost limitless media options. There are over 1,700 TV stations in the United States alone, many of which have at least some live guest options. There...
There are a lot of “theories” about what works to build a successful business, to sell, or to create an effective marketing campaign. And most have some merit, and can be very useful within a certain context. Yet, you can easily get distracted by thousands of...
What do you need to focus on if you want to be a high-level professional — the best in your field? We just wrapped up recording the sixth and final session of the Story Selling Master Class. I was talking with Joseph Rodrigues, my partner on the project. And I was...
I’m in the thick of planning at least 3 separate funnels right now… One is personal, for the relaunch of the Story Selling Master Class. The next is for a client, for a “product of the month” launch next month. The third is for a top-secret project, a systematized...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...
