The Best Way to Learn Marketing & Copywriting

Here’s the internal voice, shouting its objections… “I mean, Roy’s probably going to tell me to buy some expensive course…” “Roy probably is going to tell me that I need to come study under him…” “Roy’s going to tell me the only way I can learn copywriting is by...

Marketing Funnel Launch: Testing Strategy

? Here’s a dirty little truth about most so-called “blockbuster” marketing funnels… TRUTH: They probably didn’t start out as big winners. In fact, many funnels that go on to become big winners are not even profitable out of the gate. It’s only AFTER what I’m about to...

Entrepreneurial Project Management: Ask These Questions

Most project management is too overcomplicated for entrepreneurs, freelancers, and solopreneurs… I’ve gone through all the systems — Traction, Scaling Up, Lean, Scrum, Agile, Getting Things Done, and more. I’ve tried to fully implement many. I’ve adopted techniques...

Case Study: The Power of my PAISA Story Selling Formula

I LOVE having a story selling formula that works nearly every time… When I know to look for it, I just have to ask the right questions and… BOOM! I have a compelling, interesting story that my prospects are interested in, and makes them want to buy my offer. Even...

Tips to Grow Your Email List from Scratch?

One of my subscribers asked for some tips to grow an email list from scratch… And for today’s Mailbox Monday episode of Breakthrough Marketing Secrets, I’m spilling the beans! Here’s today’s question… — Roy, My biggest challenge is definitely how to get started with...

Unlock Your Inner Genius [with a pen and a pad]

“Freewriting” will improve your business… … Your career…  Your marketing and copywriting…  Your personal life…  Your relationships… Seriously, this thinking process is powerful.  And can be applied to anything and everything you have thoughts and feelings about,...

“Passive Income” is a MYTH — a sales pitch!

“Passive Income” is a myth — a sales pitch — a THOUGHT VIRUS… And it could even be keeping you BROKE — or at least decreasing the amount of income you get every month. And I KNOW I’m putting this out on April Fool’s Day… When others are putting out joke messages. But,...

Trust your gut… [copywriting tip]

Do you struggle with overthinking and overanalyzing? And could it be holding you back from achieving everything you want? The answer is: Yes, yes it could. In fact, if you don’t learn to think fast and trust your gut…  You are likely to only make MORE mistakes as you...

Powerful Positioning [5 secrets + get clients]

Your market is crowded, there’s lots of competition — how do you position yourself and stand out as unique? I get this question pretty often, and I got it again… — Roy, Can you offer any recommendations on 1) Answering the question what makes me different, unique,...

Instant Download: 5 Free Gifts

Especially valuable for: Copywriters, Direct Marketers, and Internet Entrepreneurs... 

   • My Response to a Copywriter Looking for Career Advice
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   • Total Business Breakthrough Marketing Audit
   • Scientific Advertising by Claude Hopkins (PDF and Audiobook)

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