Introverts: How to sell yourself and your services…

Hey there Rainmaker, smile, it’s Monday!  That means I’m going to open up the ol’ mailbox and answer YOUR questions! Remember, Mailbox Mondays can only be awesome with your help.  If you have a question on marketing, selling, business, life, whatever, shoot it to me...

The most important piece of copy in your entire business…

Hey there Rainmaker, this chapter is ultimately the most important “piece of copy” you can write for your business — no matter what business you’re in, no matter what you sell. — Of all the aspects of your marketing marketing and selling communications, there is one...

I think it’s time for a big dose of…

Hey Rainmaker, I’m SQUEEZED really tight to get this issue to you, so I’m going to go for the jugular… I think it’s time for a big dose of JUST DO IT!!! I write this email, and it goes out to a lot of people. I know I have a lot of copywriters on my list, including...

Want to get on the phone with me for 15 minutes?

Hey Rainmaker, I want to introduce you to a really interesting strategy I picked up from reader (and excellent copywriter) Adil Amarsi, who picked it up from someone else, who picked it up from… How many people want to get on the phone with you? Once you establish...

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