The best way to make the world beat a path to your door…

And in today’s episode of Mythbusters, we take on the “mousetrap” myth, so prevalent among entrepreneurs and especially inventors! Hey there Rainmaker… Incredible lesson below, make sure you read through to Brian Kurtz’s lesson learned in direct mail, that applies in...

Change your offer, change your life…

Hey there Rainmaker — I’ve noticed something… Most people don’t put nearly enough thought into their offers. Those who do, make fortunes. I don’t have a lot more to say than that! The following chapter is called, “A Compelling Offer Changes Everything.” — One of the...

Happiness is a warm marketing system…

Hey there Rainmaker, here’s a really interesting observation about how to create marketing success… Have you ever noticed that seemingly everybody that’s getting results with their business and their marketing has a SYSTEM for their marketing? — Going way back was...

Here’s How I’m Shaking Things Up…

Okay, today’s post is going to be pretty short. I’m skipping Mailbox Monday this week. I’ll get back to it next week, if you send me your single-most important question about marketing, selling, business-building, copywriting, or whatever topic you dang well please,...

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