Hey Rainmaker, I read the article from Mark Ford (known to many in our world by his pen name, Michael Masterson)… And immediately I shot him an email and asked if I could share it with you. This was published through his latest publishing success, Palm Beach Group....
And in today’s episode of Mythbusters, we take on the “mousetrap” myth, so prevalent among entrepreneurs and especially inventors! Hey there Rainmaker… Incredible lesson below, make sure you read through to Brian Kurtz’s lesson learned in direct mail, that applies in...
Hey there Rainmaker — I’ve noticed something… Most people don’t put nearly enough thought into their offers. Those who do, make fortunes. I don’t have a lot more to say than that! The following chapter is called, “A Compelling Offer Changes Everything.” — One of the...
Hey there Rainmaker, here’s a really interesting observation about how to create marketing success… Have you ever noticed that seemingly everybody that’s getting results with their business and their marketing has a SYSTEM for their marketing? — Going way back was...
Okay, today’s post is going to be pretty short. I’m skipping Mailbox Monday this week. I’ll get back to it next week, if you send me your single-most important question about marketing, selling, business-building, copywriting, or whatever topic you dang well please,...
Hey there Rainmaker, it’s been a busy day. My book, The Copywriter’s Guide to Getting Paid is officially “submitted” to Amazon.com, needs to be approved, and should be ready really, really soon… It’s coming out at a really interesting time for me though. Because, even...
Hey there Rainmaker, let’s talk. I hear something may be holding you back in business and in life. You see, I did that copywriting survey last week. And I’ll have some announcements soon about what’s going to come from it. But today, I wanted to take a little...
Hey there Rainmaker, here’s a big secret… I could go up and down teaching you marketing, advertising, selling, copywriting, business building tactics and strategies… I could give you 7 or 17 ways to get more leads for your business… To boost your website traffic… To...
So… Rainmaker! Last week when I reached out to get feedback on my email engagement stats, an interesting bit of feedback came up. Basically, that I was making it too boring and monotonous by introducing each issue with an explanation that what you were getting was a...
Hey there, Rainmaker. I want to talk to you briefly about how someone influenced ME, and use it as a way to share what I think is a really interesting marketing lesson. This is an unconventional Mailbox Monday issue. It’s based on something I got via email, but it’s...
So… This is weird. As you probably saw already, earlier today I put out a survey on copywriting. (If you haven’t taken it, you can do so here.) And within a couple hours, I saw something interesting. You see, I’d sent the survey to you, and I’d sent it to another...
Hey there Rainmaker, a quick note before I share today’s lesson. Yesterday, someone unsubscribed from Breakthrough Marketing Secrets. This happens from time to time. And as I’ve said multiple times, if you’re not a fit, I’d rather have you gone. Just fine with me!...
Hey there Rainmaker… I asked, and you delivered! In my message yesterday I asked for feedback to try to get a sense of why my email engagement stats may have dipped a bit since I started writing a book while you watch. And, maybe as I should have expected, the...
Hey there Rainmaker, I’m back to writing a book as you watch. Before I dive into today’s chapter though, I feel the need to call the dead moose on the conference room table. That’s a saying I got from Brian Kurtz. It refers to the situation where there’s something you...
Hey Rainmaker, it’s time to answer YOUR questions! Just a reminder, or an intro for those of you who’ve signed up in the past week… This summer, I’m writing a book while you watch. But on Mondays, I take a break from that and stick with my old “theme day” of Mailbox...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...