Why you should NOT hire a copywriter, what to do instead….

This could upset the apple cart… Since 2010, I’ve made most of my living as a “gun for hire” copywriter, working for some of the biggest, best direct response marketers on the planet. Since 2014, I’ve written the daily Breakthrough Marketing Secrets essays with a...

Addressing objections about writing a book that sells…

Apparently not everyone was excited about me suggesting you should write a book that sells like a sales letter… Today’s Mailbox Monday is all about that.  I got a note from a reader — a doctor — who likes the idea of writing a book, but disagreed a bit with my...

ADHD and entrepreneurial? Why that’s your super power…

Every time I spend a bunch of time hanging out with highly-successful entrepreneurs, one thing strikes me, HARD: compared to what most of society calls “normal,” we’re an incredibly broken and dysfunctional group… CEOs, founders, entrepreneurs, thought leaders,...

Instant Download: 5 Free Gifts

Especially valuable for: Copywriters, Direct Marketers, and Internet Entrepreneurs... 

   • My Response to a Copywriter Looking for Career Advice
   • The Master Secret of Great Marketing
   • The Single-Most Powerful Word in Persuasion
   • Total Business Breakthrough Marketing Audit
   • Scientific Advertising by Claude Hopkins (PDF and Audiobook)

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