Have you been getting excited for Halloween? It’s tonight! And I’m not just talking about Halloween because that’s what day it is. But because it is critically important to today’s lesson… Why it’s almost automatic that you will sell more with a webinar or other...
It was incredibly awkward… This guy was one of the direct mail greats. A copywriter whose name you’d recognize. He was up on stage. And he’d just delivered a tremendous presentation about what worked in direct response. He spoke from experience. He had decades’...
Earlier today I sent out an email announcing a webinar on how to create webinars that sell… Here’s the registration link if you’d like to check it out. (It’s definitely filling quickly!) As you can imagine, I’m thinking a lot about webinar campaigns right now. And...
Is what you’re selling to clients a sustainable way to make a great living? I think it’s really normal for copywriters — especially newer ones — to create an offer that just doesn’t work. You don’t want to overprice. You want to build experience before you promise too...
This is a hugely valuable marketing technique… One way to maximize sales out of the back end of your sales message is to get as many people paying attention in the beginning. Today’s Video Friday issue is all about how to do that. Using lessons learned from Jay...
Why is it that one copywriter gets paid $20,000… $50,000… Even $100,000 to complete a client project… While scores of others do almost the same work for $500 or $1,000? Now, before you say that the answer is “results,” I’ll stop you… Because those clients are...
When I put on my first webinar campaign, it generated over $400,000 in revenue in a couple weeks… This wasn’t the biggest promotion this client had run. (I’d written that one a few months earlier). But it was well above average for this small financial publisher....
Money loves speed… It’s something I learned early on in my marketing career. And whenever I’ve honored this truth, I’ve definitely seen money coming to me more quickly. Among the many areas you can apply this to is writing fast. I find that the more I can speed up my...
First, sometimes a little break goes a long way… We went on a family adventure this weekend. It was a 3-day camping trip with some good friends. Outside. In tents. At a state park. Lots of hiking. And Halloween activities, to boot! There was a pumpkin roll, down...
I recently heard from one of my most engaged readers that he’d missed this video… I’m taking some time off for a little family adventure today, so I don’t have a new Video Friday issue for you. But this video — recorded almost 3 years ago — continues to color my...
Let’s get deep… The last two days, I’ve delivered ultra-tactical emails that you could plug-and-play into your copywriting and email marketing to get more response. Anytime I get that tactical, I’m bound to swing in the opposite direction. So today let’s talk about...
I did this in my first breakthrough control… … For a business opportunity product built around a brand new opportunity that naturally raised some skepticism. I did it in my promotion for The Titans of Direct Response, even when it was hard to object to the massive...
Today I want to share a really simple tactic for getting more response… You can actually use this for EVERY email you send. For marketing emails, including both broadcasts and autoresponders. As well as for emails you send individually. It’s really easy. You set it...
It’s an ugly, terrible fact… Our copywriting is not perfect on the first draft. Actually, it’s not perfect on ANY draft, if you want to get real. But at some point it’s good enough to test, launch, and then optimize once you know you’ve got something. But between...
Do you want unstoppable confidence? Today I’ve combined three lessons from three incredible achievers into one Video Friday issue. — Mel Robbins (author of The 5-Second Rule) on The Myth of Confidence… — Brian Kurtz (of Boardroom and The Titans of Direct Response) on...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...
![How to write powerful sales copy, fast… [7 tips]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2019/10/money-loves-speed-225x300.jpg)
![Get more response from every email you send [1 simple tweak]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2019/10/get-more-email-response-300x188.png)
