If you’re not living under a rock, you know our world is changing at an incredibly rapid pace… Things will become possible within the next few months that as of 12 months ago, we thought were years away. Artificial intelligence and other technologies are advancing...
Your entire life will be made better if you truly understand how to get people to do what you want them to do… If you run a business, you only get new customers in through the door if you’re able to figure out how to get them to buy… And you only get employees lined...
I’ve been in the copywriting game for about a dozen years now… I’ve been a marketing employee who does copywriting. I’ve been a freelance copywriter. I’ve been a copy chief and supervisor — recruiting, hiring, and firing copywriters. I’ve written about and taught...
Most people who are actively shopping for what you offer will buy it within a couple months to a couple years — the question is, will they buy it from YOU? I don’t have the research at hand, but I recall a study done on people who attended local home and garden shows....
Outsourcing is a pain in the butt! That is, if you do it wrong, it can be a real big pain. If you do it right, it can actually be a really fast and effective way to get things done. Let’s face it — we all only have 24 hours in our day. And preferably we’re NOT...
Yesterday, I shared the recent news about The Big 2 — Google and Facebook — the world’s biggest online advertising networks, by far… Long story short, between the two of them you can advertise on the top three websites on the internet, plus on a huge portion of all...
Where do you advertise online? Substitute your clients for you if you’re a consultant/coach/copywriter. There was big news that came out earlier this week, that anybody spending even a dollar advertising online during 2017 should pay attention to. I’ll share the...
Do you feel like you have 150 things that need to get done and only time to move one or two of them forward today? So do I. Or at least, I did. Now I feel like I have time to move 7 or 8 forward. And that number has increased dramatically in recent weeks. Some...
Sometimes, I totally suck… During almost every big creative project I do, I reach a point where the Resistance is super-high, and it’s hard for me to make progress on the work. If I don’t catch it, it’s easy to turn into a downward spiral. It starts with not making as...
If there are two books about thinking, process, systems, and productivity that every entrepreneur and everyone else involved in business should read, they are… — Getting Things Done — Traction Creating progress, reaching your potential, fulfilling your life purpose,...
Heya, it’s Friday afternoon and I’ve still got a lot going on, so I’m going to keep my writing part of this issue rather short… I’ve been interviewed on another podcast. And I always like to share. Because each interviewer comes at me with their own set of...
I’ve been on a huge productivity kick recently… I think 132 straight days of daily meditation are catching up to me and finally starting to put my brain in overdrive. My thoughts are so much clearer. I’m more focused. And I’m continuing to refine my structures and...
It’s an age-old debate… It goes all the way back to the days of the snake oil salesmen… And well before. There are so many variations on it. The Used Care Salesman. The “Internet Marketer.” And so on, and so on… There’s a cultural narrative about sales people and...
I’ve been shopping for a lot of software lately, for the big changes coming in Breakthrough Marketing Secrets… And I almost always end up on the product and feature comparisons page, that looks a little something like this: Most services have it to compare their...
What if I could ask you one question… And from your answer tell you if you’d build a business that would never scale, or one that grows to millions or even billions of dollars? Dan Sullivan was recently interviewed on Ari Meisel’s The Leverage Podcast (episode link)....
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...