Being a copywriter can be so isolating… If you’re a successful freelancer, often working from home all day, it’s easy to get disconnected. And even if you go out into the “real world” you can still feel like an alien trying to describe what you do. (I read an email...
If you sell investment products long enough, you’ll realize investors make a LOT of mistakes… The average investor under-performs the market, consistently and persistently. They buy and sell at the wrong times. They’re really not good at timing ups and downs. And...
If you want to understand emotion and copywriting… Today’s episode could give you a huge breakthrough. Let me say this, as a little teaser… It’s NOT just about emotion. It’s about where that emotion exists in TIME. Connecting negative and positive emotions to the...
This morning, I was in my 1,887th consecutive daily meditation session when I realized… This is something I find REALLY VALUABLE in my life… And yet I don’t talk about it very much. Huh. So — why not create an episode for you? That’s when I grabbed my journal and...
He’s struggling to get clients… And he wants to know if his marketing is just bad… OR if it’s possible there’s no real market there, that what he wants to sell isn’t something buyers want. This is a really important question to answer… Because if you are feeling like...
David Deutsch is one of the greatest copywriters working today… An A-lister among A-listers. He has personally written copy that has generated over $1 billion in sales, often $29, $39, $49 at a time. He came up in the heyday of direct mail, working on sales letter...
It almost got me fired… I thought the training itself was great. Useful. Helpful content. But as an offer? As something that was worth our business investing a ton of money and energy into selling? Well, it was destined for failure. But the guy who approved my...
Are you worried about the economy today? Are you concerned about inflation, recession, or the market falling? Are you worried about how that might affect YOU? Today: I decided to pull out the stops and talk about the economy with you. And while I talk about some...
Does direct response marketing still beat brand advertising? This battle is as old as time… One one side, the direct response guys and gals, insisting your advertising has to justify itself with money in the bank… On the other, the image advertisers, who insist that...
Here’s Rule #1 to getting attention on your marketing and content… Don’t make it about you. Seriously. Your prospect doesn’t care about you and what you want. They don’t care about your interests and priorities. They don’t care about your business, or your products....
“Time management” is really a stupid idea… Yes, I know there are entire bookshelves and billion-dollar software industries dedicated to it. And yes, I use a calendar, and plan my days, and do all that crap that “time management” experts tell you to do. In fact, I...
He was researching how to become a copywriter… … When he stumbled on this book on Amazon… … The book that would change his life. Then today he ran into me on FocusMate… And recognized me… And he was so excited to tell me about it. What was this book that helped him...
That was a FUN copywriter call… At the end of two hours, completely breaking down a new project with a copywriter I’m working with, he said… “It’s cool to see you turn water into wine…” What was it that made him think I worked this… Copywriting...
Books are a powerful tool for getting clients and customers… I’m sure you’ve heard it said before… She’s/he’s “the expert” because she/he “wrote the book on the topic.” It’s so ingrained in how we think about books. Just knowing someone wrote the book — even if we...
Does it even make sense to get started as a copywriter today, with all the competition? And if it does make sense — how can you set yourself up for success ASAP? Because I speak to literally thousands of copywriters around the world… Some pros who’ve been in the game...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...
![The Copywriter Club founders Rob Marsh & Kira Hug [Interview]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2022/09/The-Copywriter-Club-founders-Rob-Marsh-Kira-Hug-Interview-300x169.png)
![Deep, dark secrets of an investment copywriter [emotional copywriting]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2022/09/Deep-dark-secrets-of-an-investment-copywriter-emotional-copywriting-300x169.png)
![Billion-Dollar Copywriter David L. Deutsch [interview]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2022/09/Billion-Dollar-Copywriter-David-L.-Deutsch-interview-300x169.png)
![How to Create Offers that Sell [direct response]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2022/09/How-to-Create-Offers-that-Sell-direct-respons-300x169.png)
![Create your own PERSONAL economy [entrepreneurship]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2022/09/Create-your-own-PERSONAL-economy-entrepreneurship-300x169.png)
![Direct Response vs. Brand Advertising [the winner is…]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2022/09/Direct-Response-vs.-Brand-Advertising-the-winner-is…-300x169.png)
![Getting Started in Copywriting in Fall 2022 [still worth it? & if so, how?]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2022/09/Getting-Started-in-Copywriting-in-Fall-2022-still-worth-it-if-so-how-300x169.png)
