This idea is stolen from a reader — Jeff Moore… Jeff runs International Pacific Seafoods (B2B), and Wild Things Seafood (consumer). He’s been featured on I Love Marketing, and Entrepreneur on Fire. He’s personal friends with a who’s who of the top business and...
If you’ve followed me for any length of time, you know I’m all about optimizing my work and productivity… And in that regard, I’m always on the lookout for new tools that help with this. Now, I don’t like new tools for the sake of getting new tools. And I’m pretty...
It’s very easy to get caught up in our day to day… Current projects. Current deadlines. Current responsibilities. Current fires that must be doused. Current needs that have to be fulfilled. This creates reactivity. A reactive life. A reactive business. We’re...
Have you ever felt off and you’re not quite sure why? You’re sitting at your desk, and you know exactly what you should do. You may even have your task list sitting right in front of you. But you can’t get started — or, if you’ve started, it feels like you’re wading...
First point of business: your questions… I opened up my virtual mailbox today for another Mailbox Mondays issue, and a cricket jumped out! This is an oddity, as ever since I started Breakthrough Marketing Secrets I’ve had an almost endless stream of reader questions....
Today I want to do something a little different… In the last couple years of writing Breakthrough Marketing Secrets, I’ve often wondered exactly how to keep delivering you top-quality content every single day. And frankly, some days it’s a bit tough to crank out yet...
Today’s issue is a little bit different — it’s mostly to link you to a video… This is a video I haven’t released publicly anywhere yet (besides it sitting on YouTube). I didn’t really create it with you in mind — although I think you could benefit tremendously by...
One time I created a webinar campaign for a client that had at least 28 separate “moving pieces” of copy… Emails, landing pages, order forms, etc., etc. The campaign ended up generating over half a million dollars within a couple weeks, and getting thousands of new...
This is a true story, going on right now in the Furr household… We bought our dresser in our master bedroom when we moved into our house in 2011, 5 years ago. We got it from Slumberland, a regional furniture chain. The day it was delivered, we weren’t happy. It’d come...
I recently had a conversation with a copywriter who is in a situation similar to where I was a little before starting my freelance career… They had a ton of writing experience — outside of direct response copywriting. They’d studied a bunch of the greats. And they...
I’ve had a lot of conversations around this recently… I even got an email last night, from one of my longest-term business mentors, who recommended I write about this in a daily essay (after reading yesterday’s). So today, I want to talk about it… Passion. Drive. ...
This essay is inspired by an email I got last night from Jay Abraham… A quote, from Jay: “BUT I DO NOT BELIEVE TRULY GREAT MARKETING OR STRATEGY IS POSSIBLE FROM SOMEONE – UNTIL (AND UNLESS) THAT PERSON EXPLORES THINGS LIKE HUMAN NATURE… HUMANITY… HUMILITY… VALUE...
What business doesn’t benefit from a quick way to get some cash flow? Today, I want to share the easiest way to get cash flow for your business. And, this is something you can implement rather quickly. But first: a warning. This will NOT work if you don’t already...
I’m guessing you currently have a task on your to-do list that you haven’t been getting done as fast as you need to… It’s not a criticism. We all have it. In fact, my to-do list has more than one of them on it right now! Anybody with ambition and who is doing a lot...
Do you want the ultimate secret to persuasion, in just 27 words? It’s Monday, which means it’s time for me to open the old inbox, and answer your most pressing questions. Today, a question from a network marketer who may get a little more than he bargained for. But,...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...
