For my very last post of 2016, I’m not going to ask you to read what I wrote… Rather, I’m going to ask you to read an article I’ve linked to before, that I’ll link to again. An article from Cracked Executive Editor David Wong. 6 Harsh Truths That Will Make You A...
In 1995, direct marketing legend Ted Nicholas published a book titled Magic Words That Bring You Riches… I have it at my side as I write. It’s an interesting book. A compelling book. A useful book for those of us who use language as our primary tool of persuasion —...
I have more than a passing interest in hypnosis… In fact, it’s been my latest deep dive topic — spending hours reading about it, how it works, why it works, plus listening to and watching any additional resources I can get on it. And this is only my latest round of...
The copywriting world is full of wannabes and folks who will never be… Just like any other market or group, the copywriting world adheres to the law of 80/20. 80% of success is had by 20% of the people in the industry. And in that top 20%, is another top 20% (4% of...
I’m taking off a bit early today to be with family, so this will be quick… Merry Christmas! And for those of you who celebrate traditions of another religion or none at all, an on-time, belated, or early… Happy Hanukkah! Happy Milad Un Nabi! Happy Winter Solstice! ...
Even though there’s nothing new under the sun, I’m going to claim this concept as mine… The “Minimum Viable Selling System” — or, MVSS. I came up with it in a coaching call earlier today, to describe what I needed to do to get a personal project of mine off the...
Sometimes it takes a crazy news story to remind you just how many ways there are to make money… As I was scrolling through Google News this morning, I couldn’t ignore this headline… “Florida woman earns middle class salary selling positive pregnancy tests on...
Today, I want to share a remarkably powerful communication strategy that applies to all aspects of your life including persuasion! But first, that headline! I’ll tell you — I’m NOT pulling the rookie move of saying, “SEX… Now that I have your attention…” While that...
It’s Monday, which means it’s time to dig into the ol’ mailbox! Remember, every Monday is Mailbox Monday, where I answer YOUR most pressing questions on marketing, selling, copywriting, business-building, and the like. To have your question answered in an upcoming...
This is a fascinating concept, that applies to all areas of business thinking… I was talking to Joseph (my coach) this morning, and a topic came up in the course of setting priorities and establishing productive focus. “One step away from the money.” He’d picked up...
Today, a very tactical issue on how to get into your prospect’s head before they know what hit them… As I’m writing this, I hit refresh on Google News… — Dylann Roof — the Charleston church shooter — was found guilty (yes, it was pretty much assumed, but thank...
Are you feeling the pressure yet? We’re down to the last couple weeks of 2016. Have you accomplished everything you hoped for the year? Have you finished every project you planned? Or have you given up on 2016, and started setting resolutions in the hope that 2017...
We all have at least two selves — two versions of “us” — swimming around inside our minds… I’ve been on a new quest recently, to better understand how our minds work. And in doing so, to better understand myself. I also get the advantageous byproduct of getting an...
What day is it? It’s Mailbox Monday! That means I get to open up my inbox and discover YOUR most pressing questions, and answer them here. Because I know even as you read this that you have a pressing marketing, business, copywriting, or selling question YOU want...
I got a link to this article this morning, and thought it was really, really good… And so I want to share it with you. Before I do, I have to warn you: it’s long… no, it’s really long… no, it’s really, really long! So for those of you who think I’m long-winded… ...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...
