Breakthrough Marketing Secrets
will soon be deleted from the internet.

After 10+ years, 2 million+ words of content, and 1,000+ videos, it’s time to move on.

For a full explanation and the ONLY way to follow Roy Furr’s work going forward, read this Substack post:

What?! Roy Furr has a Substack now?

You’re sitting on a goldmine [lead generation]

You’re sitting on a goldmine [lead generation]

by

You could have a fortune at your fingertips… This is a really basic lesson in lead generation. One that might seem too basic at first blush. And yet, even highly-successful businesses and smart marketers miss this sometimes. And by correcting it, you could uncover a...
Biz-Opp vs. Real Entrepreneurs

Biz-Opp vs. Real Entrepreneurs

by

This might make you uncomfortable… What you’re about to see in today’s video… Might make you realize that you’ve spent THOUSANDS of dollars pursuing the wrong goal. (God forbid if it’s more.) It doesn’t make you a bad person. But it might mean you’re in the wrong...
Writing fresh copy about the same old subject

Writing fresh copy about the same old subject

by

Today’s video is crazy… Because if you pay close attention… You’ll see me have a total epiphany, “live” on air… That’s the nature of these unscripted videos. I know what I’m going to say — kind of. I know what I want to talk about. But as I start talking, sometimes I...
Double Your Copywriting Results

Double Your Copywriting Results

by

If you are a copywriter… Whether you write for clients, or for your own business and offers… There’s a simple mindset shift. If you HAVEN’T made this shift yet, you’re likely enjoying far less success than is possible. And once you HAVE made this shift, you’ll be...

Converting buyers from a webinar?

by

“It’s easy to get prospects on the webinar… but they won’t buy!” This happens far too often.  You have an engaged market.  You have interesting content.  You can get prospects to register for a webinar.  Heck, you can even get them on and engaged. But then you make...
Justify High Fees & Convince clients your service is valuable

Justify High Fees & Convince clients your service is valuable

by

A question from a copywriter… And an answer that applies to copywriting — and other services — and products — and almost anything you might offer… First, the question… — Roy, I started my business one year ago, so everything is still new to me. But I want to learn how...

What is Future Pacing? And how to use it in my copywriting?

by

I messed up yesterday… In my video, Manifestation Secret for More Powerful Copywriting, I threw out the concept of “future pacing” without much of a description. So a couple subscribers called me out on it…  Or at least, they politely asked for more. Which is why...
Manifestation Secret for More Powerful Copywriting

Manifestation Secret for More Powerful Copywriting

by

Neville Goddard is one of the best-known “manifestation” or “law of attraction” gurus… And he’s someone I’ve studied because some of my heroes (including top copywriter Gary Bencivenga) studied and applied his teachings. So the other day I was listening to an episode...
Writing Compliant Copy

Writing Compliant Copy

by

Your best copywriting is worth NOTHING if your ad can’t run… This has become a MUCH bigger issue in the last few years. More and more industries are becoming compliance-heavy. Not only that, ad networks themselves are adding their own compliance burden, regardless of...
Emotional Selling Secret (exactly how to use emotions)

Emotional Selling Secret (exactly how to use emotions)

by

Here’s a 3-word maxim for how to use emotion in your selling message… “Emotion ________ Logic.” I fill in the blank in today’s video. This is how you use emotion… In your copywriting…  In your marketing…  In your emails and ads…  In your direct selling messages…...
Best way to start as a Copywriter?

Best way to start as a Copywriter?

by

Okay, you’ve found copywriting — now what? What should you learn? What books should you read? Where should you focus your studies? Are there any guiding principles for getting started? That’s the question I answered in today’s video… — Hi Roy, During this COVID-19...
Can you beat “freelance anxiety” and actually succeed?

Can you beat “freelance anxiety” and actually succeed?

by

Do you ever feel freelance anxiety? That is, the feeling of not being able to do what you need to do — for whatever reason — to succeed? Of feeling not cut out for it.  Not ready.  Not capable. Like maybe you should just go do something else? That’s what today’s...
Side Income: Why you need it [NOT what you think]

Side Income: Why you need it [NOT what you think]

by

EVERY career marketer or copywriter needs a side income… Specifically, you need what I call a “sandbox” side project, to generate some extra income. But the income isn’t really the point. Not the way I see it, at least. Yeah, you can make some play money. Money to go...