Neville Goddard is one of the best-known “manifestation” or “law of attraction” gurus…
And he’s someone I’ve studied because some of my heroes (including top copywriter Gary Bencivenga) studied and applied his teachings.
So the other day I was listening to an episode of Neville Goddard Radio, a podcast based on the work of Neville Goddard and his students.
Specifically, the episode was an audio version of the book I Do, by Freedom Barry — one of Neville’s top students.
Toward the end of that book is a 7-step process for manifestation.
Here are the notes I scribbled down on these 7 steps, that I discuss in today’s video issue…
1: Remind yourself your imagination is the power.
2: Select your ideal state (or outcome).
3: Devise a situation which implies your ideal state is real.
4: Imagine yourself detached from your present environment.
5: Abandon yourself to actualizing your ideal.
6: Feel the emotional release that accompanies experiencing the ideal.
7: Intensify and persist in the feeling of actually being the ideal.
An idea struck me like a bolt of lightning…
Because the wording in step 6 is critically different than even the teaching of his mentor, Neville.
(In fact, this made me rewind the podcast to take these notes.)
And I realized there was a huge lesson in here…
Not just for manifesting (whatever you believe about it)….
But specifically for that point in copywriting where you’re trying to get your prospect to imagine what life is like after they’ve bought and benefited from your offer.
I explain my epiphany — followed by the lesson for copywriting, marketing, and other persuasion — in today’s video.
Yours for bigger breakthroughs,