Have you clearly mapped out your client or customer lifecycle? If not, you need to — pronto. And you need to follow my recommendation in today’s video. Because in the video, I introduce you to the Critical Client Flow™ from SYSTEMology author David Jenyns. It’s a...
This is the story of the day I quit my job and became a freelance copywriter… How it was 4 1/2 years in the making… How my bosses knew it was coming — but didn’t want to let me go… How I lined up client work to make my start as a freelancer as successful as could be…...
Smart copywriters are compliant copywriters… Most of the best copywriters I know today are focused — at least in part — on compliance. Because it doesn’t matter how compelling your copy is… If you can’t run it, you can’t scale. If your ad gets blocked from running on...
I want to give you a shortcut to write better copy faster… It’s also a shortcut to more success as a copywriter, because your copy will get more engagement and perform better… It also allows you to easily slip between media and advertising channels… — Facebook...
Do you REALLY want my advice on why you’re getting refunds? Because when you submit a question for me to answer in Mailbox Monday, you’re going to get my answer… Whether that’s the answer you want, or not. Sorry, that’s just how it is. I can’t help but call out what I...
I’m quitting copywriting. Okay, maybe not totally quitting. But there’s something I’ve been doing for years that is actually a MUCH BIGGER source of impact for clients. I just haven’t had a great way to describe it. Or a great name for it. Now, I do. So I’m...
This video on fitness & entrepreneurship could boost your IQ by more than 7%… It’s a very different video than what I normally put out… But I’m serious. I recently came across research, where they analyzed IQ scores… Based on before and after different activities....
The interview I’m about to link you to is immensely valuable… David Garfinkel is known as the world’s top copywriting coach, the world’s greatest copywriting coach, or other superlatives that he amply deserves… His client list reads like a who’s who of direct...
Today’s video dives deeper into royalties for email copywriters… After yesterday’s video on Copywriting Royalties for Email Copywriters… One of my smart subscribers reached out… And told me I missed something. Uh oh… Okay, kidding. I wasn’t worried. Because the...
Can you earn 5% royalties with just email copywriting? I got this question from a subscriber… — Hi Roy! I came across your blog talking about copywriting royalties. I’m an email copywriter and I have one potential client. This client has a huge list (150,000+)....
Here’s some rapid-fire motivation and inspiration for you today… My mind has been swirling around this ONE WORD… One word that is… The Secret to Success! I know, it sounds like a big claim… And maybe a little cheesy. But hear me out. You’re about to discover the many...
If you want to build a great business, you must SIMPLIFY… Your prospect wants something. They want a specific result or outcome. They have a problem they want to have solved. And they think that result or outcome or solution is complicated. They don’t think it’s...
How do you sell in cold emails? This is one of those evergreen client-getting topics. There will always be someone wanting to know it. And every time I answer, there’s some new angle or perspective or just attitude I bring… (Today I think I brought a little attitude!)...
Today, I answer this subscriber question… — Roy, My biggest challenge is figuring out how to build enough trust and credibility in my sales letter or webinar when the product is new and I have no testimonials. That is, I have a new product, so: how can you compensate...
I hate “swipe file copywriters”… That is, the copywriter who uses other people’s ads… To write their own copy… Largely by copy-and-pasting their way to a final draft. And I’m NOT alone. Every top copywriting client I know will ban you for direct stealing… Because...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...
![One SYSTEM Every Business Needs [even freelancers & solopreneurs]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2021/02/One-SYSTEM-Every-Business-Needs-even-freelancers-solopreneurs-Thumb-480x270.png)
![Copywriting Shortcut [writing like a copywriter]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2021/02/Copywriting-Shortcut-writing-like-a-copywriter-Thumb-480x270.png)
![Fitness & Entrepreneurship [+boost your IQ by 7%!]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2021/02/Fitness-Entrepreneurship-boost-your-IQ-by-7-Thumb-480x270.png)
![1-Word Success Secret [for entrepreneurs]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2021/01/1-Word-Success-Secret-for-entrepreneurs-Thumb-480x270.png)
![SIMPLIFY Your Way to Success [Richard Koch Book]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2021/01/SIMPLIFY-Your-Way-to-Success-Richard-Koch-Book-Thumb-480x270.png)
![Swiping vs. Stealing [copywriting]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2021/01/Swiping-vs.-Stealing-copywriting-Thumb-480x270.png)