Here’s a simple idea that can make you HUGELY more successful in marketing and selling… I call it belief-shifting… Basically, there are beliefs that are stopping your prospects from buying… And there are beliefs that, if they held them, would virtually guarantee your...
Apple went to war with Facebook, now Google’s waving the surrender flag… And within the next 12 months, everything we know about how to create successful advertising online is going to change dramatically. You’ve probably heard about Apple killing the Facebook pixel...
Your business needs cash flowing through it to survive… Just like your body needs blood flowing through it. In either case, when the flow stops, it could easily mean death. Yeah, this is a bit of a side topic from my normal daily content on marketing, copywriting, and...
You will make more money if you are seen as an expert… In fact, everything about your business becomes easier… It’s easier to get clients… To charge high fees… To be welcomed into the in-group in your industry… And so on. The more perceived expertise you have, the...
Your best prospect just swiped right past your ad… Seriously, you spend WEEKS, MONTHS writing the sales letter… And you spent HOURS crafting an ad to get their attention, and bring them in. But because you used another “me-too” swiped headline formula… Their...
Want your ads to stand out? The secret might just be to make them fit in… Which are you more likely to pay attention to when you’re scrolling Facebook… Something that’s CLEARLY an ad? Or something that looks like content a friend posted? What about when you’re...
Want to write better copy, faster? Today’s copywriting “hack” (I feel a bit awkward using that word without quotes) will absolutely do it for you. It involves a very specific set of words to use… And when you use these words, you’ll represent your products and...
In today’s video, I share your missing link to big success… It’s quick, and incredibly powerful. Especially if you’re a copywriter, marketer, salesperson, or offer creator. It’s quick — less than 6 minutes. But it will make selling your services and products easier...
These ain’t yo mama’s simple sales objections… “It’s too expensive…” “I need to think about it…” “I’m not ready yet…” I know when those come out of the mouth of your prospect, they believe what they’re saying. But they are very superficial objections. And most of us...
Ever get nervous when making a sales call? Or maybe you DON’T make sales calls at all — even though you know they could bring money in the door — just because you feel too much anxiety… This is completely normal. It’s also the topic of today’s subscriber question… —...
I got this email from a copywriter — and it got me fired up! “Oh please! So cheesy.. Free ! All you do is pay shipping. Granted ,if the product is 50 dollars or more , fair enough. I will never use these tactics! You have learned from the wrong people so l...
Want to make more sales? Make your offer SIMPLER. Not what’s behind it. In fact, what’s behind your offer can be incredibly complex and sophisticated. Whether it’s the service you provide, and your proprietary process… Or what goes into your product itself… Or...
ONE THING has to be true to make money move to you… And really, it comes down to this one thing. Good news… It’s something you have control over. As a copywriter or marketer… As a salesperson or persuader… As an entrepreneur… As a human. And it doesn’t matter if...
I just had a little “disagreement” with a client… With all the best intentions, they added a bunch of copy to a certain page in a funnel we’re working on. It wasn’t bad copy. It was actually pretty solid for boosting credibility for the company and the voice of my...
Today I tackle a big myth about gaining expert status to get clients… I know you want clients. I know you’ve heard you need to be seen as an “expert” or “authority” to get clients. And you’ve probably seen people (like me) who now leverage expert status to make...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...
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