Okay so here’s what a really SMART Mailbox Monday question looks like… — I’ve recently come across your YT channel and the value you provide is phenomenal. Especially, in terms of addressing the basic principles & philosophy of writing for businesses. My...
If your website is getting lots of traffic but no conversions and sales, something is wrong… But the good news is, you can fix it. That’s the topic of today’s Mailbox Monday episode. I talked to someone recently whose website was getting a ton of traffic. But that...
Okay so sometimes I dread this day… I’ve made you a promise. On Mondays, I dedicate my episode to answering your questions about copywriting, marketing, entrepreneurship, and more… But I’ve now received well over 500 questions… I’ve answered a ton of them… And it can...
I get so many questions about how to generate leads for your business… So you can get more customers and clients, and ultimately sales and profits. And pretty much every one of those questions comes with a clause… “How do you generate leads FAST?” “How do you generate...
“My biggest challenge is money. Mostly concerning advertising…” That’s how today’s Mailbox Monday question starts. And it’s a common challenge for entrepreneurs. You want to grow your business. And you’re pretty sure paid advertising can help you do it. But it...
Advertorial landing pages are a powerful format for paid traffic… First, because they give you access to ad platforms that literally REQUIRE the first page someone lands on to look like editorial… Also, because they play a sneaky little trick on our minds, and slip...
I got two questions today on how to make more sales with email marketing… And I answer BOTH in this Mailbox Monday episode of Breakthrough Marketing Secrets. In a sense, they’re both about increasing the responsiveness — sales and profits — from your email list. But...
If you ask me a question, you WILL NOT always get the answer you’re looking for… Because above all, I will be honest and answer with integrity. Even if I know what you really want is some empty promise of instant riches. I’ll tell you the truth, even if that truth is...
Have you ever worried copywriting and marketing are unethical — even evil? I certainly have. In fact, I’ve observed and even ended up working with people whose behavior I’ve questioned. If not illegal, their attitudes and behavior wade at least waist-deep into immoral...
He wants to know how to use Lead Magnets to get more clients… That’s the big ask in today’s Mailbox Monday question. How to use this lead generation tool as part of an overall strategy for bringing clients and customers in the door. (Hint: Lead Magnets are an...
If you have the wrong expectation for your work — content marketing or anything else — it could be a huge drag on your success… Today’s Mailbox Monday question, on its surface, is about content marketing. Specifically, how to get started in content marketing. And so...
If you want to get paid more as a copywriter, you have to do LESS… It’s another Mailbox Monday episode… And today’s question is from K, who has managed to build a 6-figure (actually, $150k) copywriting business with absolute hustle. And I have to give her a ton of...
When you don’t have much experience yet, it can be hard to find and get your ideal copywriting client… Which is exactly the problem one of my subscribers ran into. I mentioned in an episode that you should lay out the criteria of your ideal client… And that’s when...
Does it even make sense to get started as a copywriter today, with all the competition? And if it does make sense — how can you set yourself up for success ASAP? Because I speak to literally thousands of copywriters around the world… Some pros who’ve been in the game...
There’s so much storytelling in email marketing that just misses the mark… Here’s how I see it… Novice copywriters see the “gurus” they follow telling a bunch of stories. Some are really well-told, interesting stories. Some are even CINEMATIC! And they perceive that...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...