How (not) to get clients…

Don’t copy me! Not if you’re trying to get copywriting clients. At least, don’t copy my daily email strategy. That — and what to do instead — is the topic of today’s article. It’s Monday, which means it’s time for me to open up my mailbox and answer your questions. If...

How to Build and Sell an Online Course

There’s huge profit in this business model… Shortly after I got into copywriting and direct marketing, in 2005, I had a stroke of luck. I was about to get married and move across the country, from Nebraska to Oregon.  And I needed a job.  I knew I wanted it to be a...

Tough words of wisdom for wannabe six-figure copywriters…

“The truth?  You can’t handle the truth!” I’m slammed today.  Scheduled too tight to put in the time needed to write a brand new Mailbox Monday issue of Breakthrough Marketing Secrets.  But I still want to deliver far more value than you’re paying for in getting these...

Make money like an Entrepreneur (without risking it all)

Do you have what it takes? This is a HUGE challenge for many wanna-be and gonna-be entrepreneurs. Embracing the entrepreneurial mindset — and all that means… So you can start making money like an entrepreneur — instead of an employee. But dealing with the VERY REAL...

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Especially valuable for: Copywriters, Direct Marketers, and Internet Entrepreneurs... 

   • My Response to a Copywriter Looking for Career Advice
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   • The Single-Most Powerful Word in Persuasion
   • Total Business Breakthrough Marketing Audit
   • Scientific Advertising by Claude Hopkins (PDF and Audiobook)

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