I have some good news for you… If you’ve ever wondered how you could make a lot more… I mean, $1,000 per hour or more (or if that’s small, 10X or 100X that)… You might already know EXACTLY how to do it. The key isn’t necessarily what will make you $1,000 in an hour…...
Every copywriter who teaches eventually ends up sharing their own framework… And honestly, they can all look pretty good… But how do you decide which one is for you? How do you decide what you’re going to copy and paste into your next draft, and use to build your...
Will you be more successful in advertising by thinking like a scientist OR thinking like a gambler? Most good students of marketing and advertising have studied Scientific Advertising by Claude Hopkins. After all, David Ogilvy said nobody should have anything to do...
I don’t know if you’ve noticed, but… I’ve recently shifted the way I talk about BTMSinsiders, my copywriting and marketing training library. It’s pretty small, pretty subtle… But it’s bringing more new members in through the door. Which ultimately is more revenue for...
I spent years not getting the success I wanted… Seriously — I discovered copywriting in 2005… I KNEW that I wanted to work in my own business, as a freelance copywriter and independent consultant… I even told my boss before he hired me that I saw THAT as my destiny —...
Can you earn $10,000 or more for a couple days’ work? The answer is YES, if… IF… You do a complete mindset shift… In fact, if you do it right, $10,000 might actually be SMALL. Today’s video is a true story… About the power of tying your pay to RESULTS, not TIME &...
Want to get hired as a copywriter or marketer? You have to connect to the right person at each company — but who is that? This subscriber wants to know, too… Today’s question: — Roy, Who do you recommend I connect with when cold emailing? So often the businesses only...
Here’s a simple idea that can make you HUGELY more successful in marketing and selling… I call it belief-shifting… Basically, there are beliefs that are stopping your prospects from buying… And there are beliefs that, if they held them, would virtually guarantee your...
Apple went to war with Facebook, now Google’s waving the surrender flag… And within the next 12 months, everything we know about how to create successful advertising online is going to change dramatically. You’ve probably heard about Apple killing the Facebook pixel...
Your business needs cash flowing through it to survive… Just like your body needs blood flowing through it. In either case, when the flow stops, it could easily mean death. Yeah, this is a bit of a side topic from my normal daily content on marketing, copywriting, and...
You will make more money if you are seen as an expert… In fact, everything about your business becomes easier… It’s easier to get clients… To charge high fees… To be welcomed into the in-group in your industry… And so on. The more perceived expertise you have, the...
Your best prospect just swiped right past your ad… Seriously, you spend WEEKS, MONTHS writing the sales letter… And you spent HOURS crafting an ad to get their attention, and bring them in. But because you used another “me-too” swiped headline formula… Their...
Want your ads to stand out? The secret might just be to make them fit in… Which are you more likely to pay attention to when you’re scrolling Facebook… Something that’s CLEARLY an ad? Or something that looks like content a friend posted? What about when you’re...
Want to write better copy, faster? Today’s copywriting “hack” (I feel a bit awkward using that word without quotes) will absolutely do it for you. It involves a very specific set of words to use… And when you use these words, you’ll represent your products and...
In today’s video, I share your missing link to big success… It’s quick, and incredibly powerful. Especially if you’re a copywriter, marketer, salesperson, or offer creator. It’s quick — less than 6 minutes. But it will make selling your services and products easier...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...