Every copywriter who teaches eventually ends up sharing their own framework

And honestly, they can all look pretty good…

But how do you decide which one is for you?

How do you decide what you’re going to copy and paste into your next draft, and use to build your selling message?

That’s the subscriber question I answer today…


I’m an aspiring copywriter and right now I’m trying to learn everything that I can to get into the game.

My biggest challenge is that I’ve seen quite a few of the frameworks used by copywriters worldwide, but I don’t know what’s best.

So, what’s the best framework to follow to create copy that is not only faster but effective as well?

Thank you and looking forward to your response.


Naturally, I’m going to pitch my own frameworks — but I don’t start or stop there…

Rather, I give you a bigger-picture answer…

The kind of honest answer I’d hope for from you, if our roles were reversed…

And one that doesn’t just require you to buy my products on the promise of success.

(Although I do still think you should join BTMSinsiders and get my frameworks!)

Watch now & discover the best copywriting framework

Yours for bigger breakthroughs,

Roy Furr

Links related to this video:

The 6-Step Belief-Shifting Framework [March 16, 2021 BTMSinsiders Monthly Insiders Call]

Watch “Sequence of Beliefs” from Dan Kennedy, Clayton Makepeace, and Roy Furr on YouTube

Roy’s High-Velocity Copywriting Training

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Roy’s Book: The Ultimate Selling Story

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