I don’t know if you’ve noticed, but…

I’ve recently shifted the way I talk about BTMSinsiders, my copywriting and marketing training library.

It’s pretty small, pretty subtle…

But it’s bringing more new members in through the door.

Which ultimately is more revenue for my business…

And more money in my pocket.

(Plus more people benefiting from my valuable training!)

I’ve put a new “frame” around it — how it’s positioned…

This is a technique from NLP and hypnosis…

But don’t worry — I’m not zonking anybody out…

Rather, I’m just more effectively communicating its value, through shorthand that pretty much everybody understands…

And with this more effective communication, more new Insiders are coming through the door.

Today I explain this frame, how it works, and how you can use it to sell more, too.

Watch & see the simple frame that makes more money

Yours for bigger breakthroughs,

Roy Furr

Links related to this video:

Sleight of Pen: Hypnosis, NLP, Persuasion, and Belief Change for Copywriters

BTMSinsiders is like Netflix for Copywriting & Marketing Training — Stream all of Roy’s training for one low monthly fee

Subscribe to Roy’s YouTube channel

Work With Roy