If you truly understand this quote, it will make you a better writer — and copywriter… It’s NOT a quote about writing. Rather, it’s a quote about a fictional Hollywood star, and her impeccable ability to enthrall and seduce everyone around her. … Not just physical...
Here’s the Teddy Roosevelt quote that inspired today’s episode…. “It is not the critic who counts… “Not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. “The credit belongs to the man who is actually in the...
Is this supposed to be an honor or an insult?! I just got lumped into a group of “old-time” copywriters by one of my subscribers… And while the company is very flattering… What am I supposed to think about this whole “old-time” thing?! Lemme grab my bifocals and my...
There’s one BIG secret that can increase sales on pretty much any campaign in any market… It has to do with a certain brain chemical — a neurotransmitter. And if you know how this works, your prospects will want to dive head first into your copy, your marketing...
AMZ Advisers has now generated well over $500,000,000 in sales on Amazon — that’s over half a BILLION dollars… They’re currently selling over $100 million per year, partnering with clients. They know the Amazon ecosystem inside and out — how to sell on Amazon, plus...
I got this wrong, and Clayton Makepeace corrected me… That’s a HUGE benefit of having an A-list copywriter review your copy. You’re not just learning some general lesson. You’re getting direct feedback on something you can do to directly improve the selling power of...
Eugene Schwartz had a system for winning at copywriting… And it made him a better copywriter than you. It made him a better copywriter than the best of the best, as proven in head-to-head tests, over and over and over again. In fact, when tested against the best, he’d...
If you want to know how some advertisers make a lot more money on YouTube ads, it’s with little tips like these… In today’s episode, I break down a specific ads audience that ANY advertiser on YouTube can use, to create more profit and scale on your campaigns. And...
Most million-dollar-plus sales funnels are NOT ready to make that money out of the gate… There is a PROCESS that starts with launch, and ends with making millions. What happens in between? Optimization. Testing, tweaking, increasing conversion rates. Then, once your...
Can you get PAID TO PITCH marketing services? Absolutely. Pia Silva has been doing it for YEARS, and mastered the process that she teaches through her No B.S. Agencies program. When I went looking for people who could share from experience on paid to pitch, Pia came...
There are a few mistakes that absolutely KILL your chances of getting copywriting clients… In today’s episode, I share at least two big examples. Plus, I go into a ton more detail on lessons learned from others making these mistakes… So even if your first reaction is…...
If you want to learn copywriting, you can’t just consume, consume, consume… YES, it’s important to listen to my daily episodes. To read books. To go through courses. (You absolutely should be doing that, if you’re serious about growing.) BUT, it’s not enough. What...
Today’s episode goes DEEP into storytelling and story SELLING that speaks to the subconscious mind… It’s been a while, so this is both a primer on story selling (and why just being a good storyteller isn’t enough)… And a lesson in a brand new storytelling...
Do you know the #1 rule of email copywriting? Most of the gurus you follow break this rule — IF you’re reading their emails written for copywriters. But stick them on a client project, and they’ll follow this rule every time. Because if you want to write good,...
Okay, so direct mail automation is crazy-cool technology… It used to be that if you wanted to send direct mail, you’d have to either seal and stamp everything yourself (a HUGE time-suck)… Or you’d have to send thousands of pieces of mail at a time, MINIMUM....
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...