Breakthrough Marketing Secrets
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The Trojan Horse Marketing Method [sneaky, but ethical]

The Trojan Horse Marketing Method [sneaky, but ethical]

People can be frustrating… You could have the best product in the world… A solution to your prospect’s most pressing problem… And they might stubbornly NOT BUY if you don’t know how to sell it to them. Our brains work in weird ways. We don’t actually buy the products...
Your sales copy could be INCHES FROM GOLD…

Your sales copy could be INCHES FROM GOLD…

How far are you from striking gold? I’ve seen it happen over and over again… Copy that’s good…  Sometimes really good…  Written by copywriters I respect… Still is missing something. Maybe there’s too much in some areas. Maybe not enough in others. Maybe something is...
Outrageous Advertising?  YES! It works…

Outrageous Advertising? YES! It works…

Is your copywriting deadly dull and boring? Too many copywriters, marketers, and entrepreneurs try too hard to look “good” and “professional.”  As a result?  They come across as too dang vanilla for anybody in their market to actually care about them. Today’s issue is...
Copywriting Headline Formulas [how do you use them?]

Copywriting Headline Formulas [how do you use them?]

Who else wants a secret copywriting headline formula that will make you rich without any work?! (Note the dripping sarcasm.) I have mixed feelings about headline formulas, as you’ll see in today’s video. On one hand, I absolutely learned them, have used them, and...
3 Choices to Get Clients [freelance business]

3 Choices to Get Clients [freelance business]

Ever feel STUCK trying to figure out how to get clients? You can go YEARS with a business that’s only kind of working… Finding freelance listings… Relying on gig sites and odd jobs… But mostly feeling like your business and career are a whole lot LESS than they could...