What I learned from adding 1,000 email subscribers in one day

On December 4, 2019, I got exactly 1,000 new email subscribers… Most of them, imported, as part of a special campaign I participated in. It was a business book giveaway.  I gave away a download of one of my books.  And 11 other authors did the same. Each of us agreed,...

Need leads + clients? Do this first…

I want to help you make 2020 your most successful year yet! And for most marketer-entrepreneurs, that’s going to include getting more clients. Whether you’re a copywriter, agency, consultant, or coach — or involved with whatever other client-serving business… Clients...

The Happiness Hypothesis by Jonathan Haidt [One Big Idea]

This will help with your New Year’s resolutions and goals…   Have you ever struggled to meet your goals? Maybe you procrastinated.  Maybe you found them too hard and gave up.  Maybe you got distracted, and moved on to the next thing… Maybe the same thing is going...

Create Marketing that’s Relevant and Not Annoying

How can you create marketing your prospects actually WANT to see/read/watch? That’s the topic of today’s subscriber question — and today’s video issue of Breakthrough Marketing Secrets. Here’s the question… — Roy, My biggest challenge you can help me with is creating...

“How to Follow Up WITHOUT Being a Pest?”

Today, another Q&A video! I know it’s not Monday, but my Mailbox Monday queue is so full and ripe with value potential that I thought I’d answer one of those questions today. Here’s the question I answer in today’s video… — Roy, I just read your story in “The...

What’s your Word of the Year?

What word, idea, or guiding principle will define your 2020? Last year mine was “ownership.”  Not just in my business, but of my entire life. This year’s word is about transformation — but with powerful ima12gery involved, pulled straight from classical mythology. In...

“How to Find Companies that Hire Freelancers?”

I’m doing this week’s Breakthrough Marketing Secrets issues as videos… Today’s Mailbox Monday is all about finding companies that hire freelancers. And in today’s video I have three specific recommendations to help you out. Here’s the question I answer… — Roy, I...

Happy Holidays!

Happy Holidays! Merry Christmas.  Happy Hanukkah.  Happy Solstice.  And happy ANY holiday you may celebrate this time of year. And whether or not you have a holiday to celebrate this week, I wish you the utmost love and joy. I’m off for at least the next few days, to...

The kid who will never start a business…

By the end of the conversation, I’d was sure he’d never start a business… The other day, I met someone, completely outside of a work context.  I happened to be with a friend who is also deeply involved in entrepreneurship and business-building.  And soon our three-way...

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Especially valuable for: Copywriters, Direct Marketers, and Internet Entrepreneurs... 

   • My Response to a Copywriter Looking for Career Advice
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   • Total Business Breakthrough Marketing Audit
   • Scientific Advertising by Claude Hopkins (PDF and Audiobook)

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