Where do you advertise online? Substitute your clients for you if you’re a consultant/coach/copywriter. There was big news that came out earlier this week, that anybody spending even a dollar advertising online during 2017 should pay attention to. I’ll share the...
I believe this is going to be one of those foundational perception-shifting issues of Breakthrough Marketing Secrets… Ken McCarthy founded an entire 10-year run of his annual System Seminar on one simple formula. Traffic + Conversion = Profits. It changed the way...
Today, the definition of direct marketing… Now, for those of you longtime readers of Breakthrough Marketing Secrets who get the best-of-the-best direct marketing wisdom delivered to you every day of the week, I’m sure you’re wondering, “what?!” Bear with me for a...
Welcome to 2017! I’m not totally back into my working momentum yet, so I’ll admit I’ve picked a topic that I think will be easy. No less valuable, mind you — in fact, I think you’re going to be blown away by how valuable this simple list is. Let me explain… I have an...
The origin of education-based marketing… Let’s run through a very quick direct marketing history lesson here. Once upon a time, the only way to respond to an ad was to visit a store, or to order delivery of a product. That’s called one-step marketing. And it’s a...
In the very first issue of Breakthrough Marketing Secrets, I talked about good versus evil in marketing… It was based on a conversation I once had with Ken McCarthy — the original internet marketing “guru” and one of the Titans at Brian Kurtz’s Titans of Direct...
REMINDER: As I’m hitting send on this, you have about 8 hours left to secure your spot in the Story Selling Master Class. Tomorrow, your opportunity is gone. Click here now to register. It’s Monday, which means it’s time to dig into the ol’ mailbox… Today, a question...
When I first heard this, it changed the way I thought about internet marketing forever… I’m sure I heard it from Perry Marshall. It wasn’t even the point of what he was trying to say. It was an offhand remark. One of those throwaway comments that packed a punch,...
Here’s a great example of a selling story “in the wild”… Most of today’s issue is going to be a reprint of one of the most popular articles on my site… It’s always nice when Google recognizes your article as one of the top pages on the internet for a major guru’s...
We’re coming down to the wire… With the big launch of my Story Selling Master Class coming up next week, I’m thinking all stories, all the time. And so, no doubt, you’re going to get a TON of incredibly valuable story telling and story selling information in the next...
What you’re about to get is a step-by-step blueprint for online marketing success… And, it’s just about guaranteed, IF… And the if is the important part… You’re going to need to meet certain conditions along the way. You’re going to need to be willing to pivot or...
Today I’ve got something good for you: how to make more money… It’s Monday, which means I’m diggin’ in the ol’ mailbox for your questions. Every Mailbox Monday I answer your questions on marketing, selling, copywriting, business, life, whatever. Simply send in YOUR...
Sometimes the biggest breakthroughs are deceptively simple… … And often, they are ignored for that very reason. I want to call your attention to one of those today. In the hope that if I make a big deal of it, maybe you will understand its power and use it. I’ve...
I was on Skype late last night with a client down in Australia… He’s one of the top marketers, in terms of results generated, in all of the Southern Hemisphere. He’s literally made clients well over a billion dollars. (He’ll hit two billion soon.) And we were...
An email I got the other day is going to turn into something really valuable for you. A regular reader of mine — Art — told me he’s “hitting a dry spot with list building.” He has an e-book in a niche market, and is serving his target client’s needs really well. When...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...