I will never forget what happened just after 4:00 AM on April 21st, 2016… It involves a robber in my bedroom, half a dozen good punches, a stolen iPad, crying children, and a case of a marketing campaign gone really, really right. And it’s also a powerful illustration...
So, you wanna be a content machine? While you can argue the QUALITY of my content, it’s hard to argue the QUANTITY. In the last 5 years — starting in April 2014 — I’ve published over 1.7 million words of content to Breakthrough Marketing Secrets. Every day. Monday...
This is a crazy story… Today I got banned from one of the world’s biggest advertising networks. They thought I was a scammer. At least, their computer algorithms meant to catch scammers had flagged me and my website. I knew they were wrong. But I also knew that many...
“If we don’t have an infomercial for this product within a year, everyone in this room should be fired.” I still remember that meeting. It was a dumb idea. Not the dumbest. But among the dumber. We were a company that produced high-end training for computer...
Do you feel FREE today? I don’t mean that in the sense that leads Americans to celebrate Independence Day this week. Rather, I mean… Are you free to work the schedule you want? From wherever you want? And for income that reflects the contribution you make? These are...
What do the world’s best copywriters know that you don’t? How are they able to generate promotions that generate millions of dollars — even tens of millions, or more — while yours fall on their face? It all comes down to captivating an audience… — Grabbing their...
This One Big Idea is why I can ask for $20,000 per project as a copywriter… It’s why my per-project fee has multiplied 10X since I launched my freelance copywriting business in 2010. And it’s something you can use to get paid more, before you write a word of copy. The...
If you want to be great at persuasion, you need to become a psychologist… You don’t need a formal degree in psychology. But if you want to be a great copywriter, salesperson, direct marketer, or persuader, you need to understand that it’s all about behavioral...
“Can you write a letter like this one?” If you’ve been around the copywriting, marketing, or work-at-home world for very long, you probably recognize that question. It’s the headline to one of many successful sales letters AWAI has used to promote their Accelerated...
My BTMSinsiders training site has changed dramatically… And I want to give you a transparent look into my thoughts and feelings behind this change and what it means for you. Plus, I’m sure if you read between the lines you’ll get a few direct and indirect lessons in...
There’s huge profit in this business model… Shortly after I got into copywriting and direct marketing, in 2005, I had a stroke of luck. I was about to get married and move across the country, from Nebraska to Oregon. And I needed a job. I knew I wanted it to be a...
Today’s One Big Idea video will help you write better copy, faster… In it, I reveal my #1 takeaway that’s still with me more than a decade after I first read The Ultimate Sales Letter by Dan Kennedy. This is powerful. Especially if you write ANY kind of long copy. ...
I’ve dabbled in hypnotism for years now… By that I mean, I’ve mostly just studied it. I don’t know that I’ve overtly ever sat someone down and induced a trance like you see in the movies or on TV. But the principles and lessons of hypnotism can be used in lots of...
What if everything we know about marketing is wrong? I’ve had a handful of conversations that — to me — suggest that within the next 10 years we’re going to see a massive shift-change in what “direct marketing” looks like. Don’t get me wrong, I’m NOT giving up direct...
I have a love/hate relationship with affirmations… On one level, I absolutely believe and agree with the idea that, “What you think about creates your reality.” The emotions and thoughts you repeat — especially at a subconscious, habitual level — influence how you see...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...
![15 tips to crank out content [lessons from 1.7 million words in 5 years]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2019/07/brooke-cagle-WHWYBmtn3_0-unsplash-300x200.jpg)
![“You’re fired!” [true story]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2019/07/suit-673697_1920-300x200.jpg)
