How do you know if your advertising or marketing works? By testing, of course! But where do you even start? Where do you begin testing ads? That’s an EXCELLENT question. My short answer is: start with the right THINKING. Because with the right thinking — the right...
There are things that happen when you start taking action, that can’t quite be explained… Forgive me if this feels a little too woo-woo for you… But I’ve noticed that when I really get going in business… Things seem to fall in place. And sometime’s, it’s completely...
How EASY do you think success should be? Because here’s a little hint… It’s NOT. I mean, later, once you’ve put in the reps and solved this current challenge a dozen or more times, what you’re dealing with now might feel easy. But each time you’re developing a new...
Great storytelling isn’t just about what happens… It’s about how the characters in the story FEEL about what happens. This is a major premise and principle behind the excellent Audible program, The Hero’s 2 Journeys… From Will Smith’s script and screenwriting...
Who’s ready, willing, and able to give you money? That’s what Google, Facebook, and the other ad networks all want to know. They want you to be successful. Because they want you to spend more and more money with them. BUT, they can’t do it themselves. They can’t...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...