Who hires copywriters? What is their title? Where to get their name and contact info? And critically: Who will write you a big, fat check?! It’s a common enough question — especially when you’re starting out. And I got the question yet again from one of my...
If you want to be truly persuasive… There’s something simple you must understand. Your prospect will not behave in logical ways. They will not behave in rational ways. They will often respond in ways you think are crazy. They’ll often do things that are completely...
Writing bullets, fascinations, and teasers is one of the most valuable copywriting skills… And reading the copy on the outside of your junk mail is a great place to get examples! SIDE NOTE: When someone ask me what I do for a living, I tell them I “write junk mail.” ...
Hello I am Dr. Response the Mad Scientist of Marketing! I asked Roy if I could get on his channel today to have a little fun… And share with you… My #1 Marketing Lesson! If it comes from a Mad Scientist, you know it’s good! So just watch my video, and see what you...
Do you have big goals for 2021? Did you make New Years Resolutions? Is this year going to finally be the year you create breakthroughs in… — Your business? — Your career? — Your relationships? — Your health? — Your wealth? — Your fitness? — Your happiness? Right now,...
I get so many TERRIBLE cold emails trying to get me to become a new client… And not just emails. DMs, too. Especially on LinkedIn. So many bad pitches. So many people I just don’t want to respond to. So many people who won’t get my money… Or the money (or even...
I DID NOT expect this to be his recommendation for the #1 best book for copywriters… A-list copywriter Dan Ferrari shared this a bit back… He promised the best book for copywriters… He said he’d learned it from his first copy chief, Aaron Winter — another A-lister…...
I use this email follow-up hack pretty much every day… It’s so simple. It’s a way to implement one of the most powerful high-ticket selling strategies I know. And, it works! It seriously makes my life so much easier, at least on the email follow-up front. It closes...
Have you ever felt USED by clients? Whether you’re a copywriter, freelancer, coach, consultant, or any other kind of service provider running a client business… It’s a NORMAL thing to end up in a situation where you’re not feeling the respect… Where you’re not getting...
Do your prospects feel like each advertisement or marketing piece they get from you is a GIFT — a present? This might sound a little wild… But hear me out… This is my last video before Christmas (I’ll be back next week)… And I wanted to share this simple...
She wants to quit her 9-5 and become financially independent — through copywriting… That’s the gist of this question I got from a subscriber… — Roy, I am a 9-5 worker looking to replace my monthly salary with an online business. I don’t come from a writing or...
Do you understand what a modern online marketing funnel really looks like? And, importantly, why they give you such an advantage… Over the simplistic marketing funnels that can actually be drawn to look like a funnel? If you’re in a competitive niche at all, this is...
Do you need to be positioned as really UNIQUE to land high-ticket clients? Is that what it takes? Let’s say you’re getting into copywriting… Or marketing consulting… Or coaching, or consulting… Or launching an agency… Or whatever client service. You have an idea of...
There’s one thing the best copywriting clients do almost compulsively… And it’s part of what makes them the best. Because when you start a new project with them, they give you a huge freaking gift… In the form of one particular asset… You could think of it as a piece...
I’m a bit of a productivity and time management system junkie… At the very least I want to understand them, to see what I can borrow for my own approach… Sometimes I try them — to see if they work better than what I have… And usually, I end up dropping them or...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...
![Who Hires Copywriters? [title, name, contact info]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2021/01/Who-Hires-Copywriters-title-name-contact-info-Thumb-480x270.png)
![Expect Irrationality [persuasion psychology secret]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2021/01/Expect-Irrationality-persuasion-psychology-secret-Thumb-480x270.png)
![#1 Marketing Lesson from Dr. Response the Mad Scientist of Marketing [channel takeover]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2021/01/1-Marketing-Lesson-from-Dr.-Response-the-Mad-Scientist-of-Marketing-Thumb-480x270.png)
![Cold Emails to Get New Clients [what really works]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2021/01/Cold-Emails-to-Get-Clients-Thumb-480x270.png)
![#1 Best Book for Copywriters [completely unexpected]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2020/12/1-Best-Book-for-Copywriters-Thumb-480x270.png)
![Feeling USED by clients? [5 tips to get respect]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2020/12/Feeling-Used-By-Clients-Thumb-480x270.png)
![Financial Independence Through Copywriting [how to do it]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2020/12/Financial-Independence-Through-Copywriting-how-to-do-it-Thumb-480x270.png)
![Online Marketing Funnels Explained [flow chart]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2020/12/Online-Marketing-Funnels-Explained-Thumb-480x270.png)
![Positioning to land high-ticket clients? [client business USP]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2020/12/Positioning-to-Land-High-Ticket-Clients-in-Service-Business-Thumb-480x270.png)
![Minimalist Productivity and Time Management [based on Zen to Done ZTD by Leo Babauta of Zen Habits]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2020/12/Minimalist-Productivity-Time-Management-Zen-to-Done-ZTD-Leo-Babauta-Thumb-480x270.png)
