Here’s an unpopular opinion: the AIDA copywriting framework kinda sucks… I never really liked it. I tried using AIDA as a copywriting template… But when it was actually time to sit down and write copy, I never quite knew what to say. I’d just sit there thinking,...
Think about the goals you’ve set for yourself… Are they TRULY inspiring? If you achieve that goal, is that something you really want? OR, is it something you’ve simply picked as the best of a bunch of bad options? I’ve been on both sides of this. I’ve had goals that...
If you write better copy, faster, you will make more money. All else being equal, money favors speed. And in many cases, merely writing fast actually makes things unequal — in your favor. I’ve had it happen where I’ve spent MONTHS trying to refine a piece of...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...
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