Close more sales with a clear and compelling offer…

Close more sales with a clear and compelling offer…

Hey Rainmaker, it’s time to close the deal… For the last couple days I’ve been talking about how to sell in person, at networking events like the AWAI Bootcamp I’ll be attending next week. I talked about how selling is really a simple process, and how if you want to...
Selling is simple (but not always easy)

Selling is simple (but not always easy)

Hey Rainmaker, let’s talk about how to get the money. I was talking to a friend today about next week’s AWAI Copywriting Bootcamp.  And about one of the most tricky parts of being there, for me. You see, I’m pretty established among that crowd.  At one point, Joshua...
This will be my first billion-dollar impact…

This will be my first billion-dollar impact…

Rainmaker, I want to share with you something I shared earlier today with a private Facebook group I’m in… You may or may not know — depending on how long you’ve been reading — that I’ve got an itch I haven’t been able to scratch involving fundraising for nonprofits....
Advice on starting copywriting as a second career…

Advice on starting copywriting as a second career…

Hey Rainmaker, let’s talk about copywriting as a second career… Today I have a question that came from Rich, about the prospect of switching from his previous career into copywriting. I think this is a HUGE segment of the folks who aspire to be copywriters. In a...
What Superstars Focus On That Makes Them Successful…

What Superstars Focus On That Makes Them Successful…

Hey there Rainmaker, I love this quote from martial arts and movie superstar Bruce Lee… “I fear not the man who has practiced 10,000 kicks once, but I fear the man who has practiced one kick 10,000 times.” Steve Nash, widely considered to be the best shooter to have...
R.E.S.P.E.C.T. (and, “Clients Suck 101”)

R.E.S.P.E.C.T. (and, “Clients Suck 101”)

Hey Rainmaker, I’m a little ticked off right now… I’ve recommended more than one time that when you’re a new copywriter, one of the best things you can do is go out and get work…  Even if you have to do it on a totally spec basis. As you may recall, I got my first...