If you want to make more money as a freelance writer, choosing direct response instead of content copywriting is a smart decision…

In short, because direct response copywriting creates more obvious (and usually more) value.

But if you’ve been a content copywriter for a while, how do you make that transition?

Today’s episode answers that question…

Starting with WHY you’d want to do it…

Then the main differences you need to know…

Then what kind of copy to write to get your foot in the door of the direct response industry…

Then the process I’d follow if I were you, making the transition…

It’s a lot of value packed in one short episode…

Transitioning From Content Marketing To Direct Response Copywriting

Yours for bigger breakthroughs,

Roy Furr

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Roy Furr, Fractional CMO & Copy Chief for Direct Response Marketers