Two paid traffic campaigns, same cold audience, same cost per click, same conversion rate, same cart value… One succeeds, one fails — but why?
It’s often what happens AFTER…
After the ad impression and click, after the landing page visit, after the initial audience splits into converters and non-converters…
One campaign isn’t designed to bring all the lost prospects back.
Whereas one builds retargeting and remarketing into their traffic strategy from the beginning…
And leverages it to create wild profits where otherwise there would be none.
This, of course, is an oversimplification. But its lesson is no less relevant.
Making this a part of your paid traffic strategy will lead to more success — and this episode will help…
Remarketing & Retargeting… for Wildly Profitable Paid Traffic Campaigns!
(Make sure you watch for The Funnel Traffic Map — it’s GOLD!)
Yours for bigger breakthroughs,
Roy Furr
– – – Episode Links – – –
BTMSinsiders: Streaming Library of Copywriting and Marketing Courses
Roy Furr, Fractional CMO for Direct Response Marketers
Wanna say “thanks” for this episode? Buy me a coffee…
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