So you’ve got some writing skills — does that make you a copywriter, too? And if you’re a marketer or entrepreneur looking to hire a copywriter, can you just hire your niece or nephew with a degree in creative writing? Well… Not quite. There’s a critical difference...
How did you show up TODAY? What little things did you not have to do, that you got done? What challenges did you take on, that you could’ve skipped? What are you doing to give yourself a slight edge over the competition? The reality is that for most of us, we KNOW we...
This makes you unstoppable… I’m talking about confidence. But not general confidence, as a personality trait. I’m talking about a very specific type of confidence, specific to one narrow situation. When you develop THIS confidence, you almost won’t be able to keep...
The client only wants to pay you if you “beat the control” — should you take it? Saw a discussion on Facebook today. It was a question from a copywriter who had a “beat the control” opportunity. They were curious whether or not they should take it. On one hand, it was...
This one thing will make you a more powerful storyteller… And if you use it in your copywriting, in your marketing messages, and in your selling… Well, you’re likely to make a lot more sales and money, too! This lesson is a case of the student becoming the teacher… Or...
Who hires copywriters? What is their title? Where to get their name and contact info? And critically: Who will write you a big, fat check?! It’s a common enough question — especially when you’re starting out. And I got the question yet again from one of my...
If you want to be truly persuasive… There’s something simple you must understand. Your prospect will not behave in logical ways. They will not behave in rational ways. They will often respond in ways you think are crazy. They’ll often do things that are completely...
Writing bullets, fascinations, and teasers is one of the most valuable copywriting skills… And reading the copy on the outside of your junk mail is a great place to get examples! SIDE NOTE: When someone ask me what I do for a living, I tell them I “write junk mail.” ...
Hello I am Dr. Response the Mad Scientist of Marketing! I asked Roy if I could get on his channel today to have a little fun… And share with you… My #1 Marketing Lesson! If it comes from a Mad Scientist, you know it’s good! So just watch my video, and see what you...
Do you have big goals for 2021? Did you make New Years Resolutions? Is this year going to finally be the year you create breakthroughs in… — Your business? — Your career? — Your relationships? — Your health? — Your wealth? — Your fitness? — Your happiness? Right now,...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...
![From WRITER to COPYWRITER [the difference]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2021/01/From-WRITER-to-COPYWRITER-the-difference-Thumb-480x270.png)
![Get this, they will buy from you [special kind of confidence]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2021/01/Get-this-they-will-buy-from-you-special-kind-of-confidence-Thumb-480x270.png)
![Huge Secret to Powerful Story Selling [copywriting, marketing]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2021/01/Huge-Secret-to-Powerful-Story-Selling-copywriting-marketing-Thumb-480x270.png)
![Who Hires Copywriters? [title, name, contact info]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2021/01/Who-Hires-Copywriters-title-name-contact-info-Thumb-480x270.png)
![Expect Irrationality [persuasion psychology secret]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2021/01/Expect-Irrationality-persuasion-psychology-secret-Thumb-480x270.png)
![#1 Marketing Lesson from Dr. Response the Mad Scientist of Marketing [channel takeover]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2021/01/1-Marketing-Lesson-from-Dr.-Response-the-Mad-Scientist-of-Marketing-Thumb-480x270.png)
