Somewhere in today’s episode, Rob Drummond will reveal the #1 thing you need to do to make your story selling more interesting…

And on the way to that, we talk about MONSTERS…

We talk about SANDWICHES…

We talk about the power of storytelling as a LEVER for business growth…

(Including where it’s best to use stories — and where you might want to avoid them.)

We talk about common mistakes copywriters make when trying to write story-based copy…

Rob reveals how one embarrassing story he thought would get forgotten turned into one of his core, most compelling stories he tells all the time…

And a whole lot more!

I think you’re going to love this interview.

Monsters, Sandwiches, & Storytelling Copywriters — an interview with Rob Drummond, author of Simple Story Selling

Yours for bigger breakthroughs,

Roy Furr

– – –  Episode Links  – – –

Get the Simple Story Selling book, by Rob Drummond

Rob’s interview with ME about my Story Selling Formula

Wanna say “thanks” for this episode?  Buy me a coffee…

– – –  More from Roy  – – – 

BTMSinsiders: Streaming Library of Copywriting and Marketing Courses

Subscribe on YouTube

Subscribe to the Podcast

Roy Furr, Fractional CMO for Direct Response Marketers