Want to write better headlines?

It’s NOT about a specific template to follow.

It’s about what you SAY.  The thinking and content that goes into your headlines.

What you’re offering, and how you’re talking about it.

Alex Hormozi built his businesses to a value of more than $100 million.

In his book, $100M Offers, he shares the OFFER-driven secrets that got him there.  (I recommend it!)

But late in the book, he starts to talk about copywriting.  Specifically, how to rewrite your headlines and pitches in a way that refreshes your offer and can bring you a whole new wave of profits.

That’s when he drops this MAGIC headline formula.

Today, I share that formula — with my insights and perspectives.

Alex Hormozi’s MAGIC Headline Copywriting Formula

Yours for bigger breakthroughs,

Roy Furr

– – –  Episode Links  – – –

High-Velocity Copywriting Course by Roy Furr

BTMSinsiders: Streaming Library of Copywriting and Marketing Courses

$100M Offers by Alex Hormozi

– – –  More from Roy  – – – 

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Roy Furr, Fractional CMO & Copy Chief for Direct Response Marketers