So, you want your prospects to pay attention to your selling message?

… Knowing if you don’t, the sale’s dead and you don’t eat (in other words, don’t get your royalties or commissions)…

The answer about how to make it happen runs contrary to your best logic.

According to Oren Klaff in his book Pitch Anything, there’s a very specific way to think about how to grab and hold attention that works best.

And he captured it in a very simple assertion.

I explain in my Video Friday issue…

Here’s a link to my last article that mentioned Pitch Anything.

Make it a great weekend.

Yours for bigger breakthroughs,

Roy Furr