Today’s Copy Tuesday post is going to be a quick one…
Because I’m going to do a contest…
A challenge!
And you stand to win a copy of one of the best software packages for writers (either the MAC or PC version)… The same software I’m drafting this email to you in right now…
Scrivener: Writing software, by writers, for writers.
That’s a $40+ value — yours FREE!
(Scrivener was built from the ground up for writers, especially book authors, but has a ton of uses for almost any writing… Although I’m still figuring out how to write sales letters in it…)
I have ONE license that I’d like to give away to one particularly astute Breakthrough Marketing Secrets reader…
The first person who can answer my question correctly…
Quick back story — why I’m asking THIS question…
I’m putting together the outline for my upcoming Advanced Direct Response Copywriting workshop…
And it got me thinking about the core fundamentals behind successful copy platforms and direct response campaigns…
There are a lot of thoughts about what it takes to write great copy…
Techniques, tactics, strategic thought on what it takes to develop a strong sales hook…
And yet, without one element being in place first (that’s almost OUTSIDE your copy, but is also EVERYWHERE THROUGHOUT), there’s no chance at your marketing being a success…
And so at the very top of my outline I have, in all caps…
#1 MOST IMPORTANT KEY TO SUCCESSFUL COPY: ___________________
Your question: What goes in the blank?
The FIRST person who can comment on the blog with the CORRECT answer wins!
And EVERYBODY wins because we’re going to dig into the topic this week for Grab Bag Friday.
Don’t wait another minute…
Leave your answer in the comments section below!
Yours for bigger breakthroughs,
Roy Furr
Editor, Breakthrough Marketing Secrets
