Breakthrough Marketing Secrets
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56 beliefs the rich have about money (what about you?)

56 beliefs the rich have about money (what about you?)

I’m actively working through my own perceptions, beliefs, and biases about wealth… In my first 37 1/2 years on this planet, I’ve done a decent job of making money, and a decent job of holding onto it. I feel comfortable in the presence of wealth, and people who have...

The Charisma Myth by Olivia Fox Cabane [One Big Idea]

What is charisma — and can you make yourself more charismatic? Yes, you CAN.  And the answer to what charisma is, and how to develop it, is built into a simple formula. This is the One Big Idea I took away from The Charisma Myth by Olivia Fox Cabane. And while...
How to Quit Your Job & Start Your Business…

How to Quit Your Job & Start Your Business…

10 years ago TODAY, I walked out of my last job, for good… A decade! Seriously, that seems a little strange.  It feels like forever ago, and also just yesterday. I quit my job.  No more cubicles.  No more 9-to-5.  No more heavy-handed boss whose bad mood had the...
Retire and become a copywriter, consultant, or coach?

Retire and become a copywriter, consultant, or coach?

“Retire this year, and still make as much money as most doctors…” It was a STELLAR big idea, for Paul Hollingshead’s pitch for the AWAI Six-Figure Copywriting program. In fact, I’ll bet most of my readers who are copywriters (whether pro or aspiring) owe at least some...

This Could DOUBLE Your Client Lifetime Value

We doubled the value of each customer — and then we did it again! In a coaching call yesterday, I was reminded of a story. It came from the IT training business I worked for, before launching my business. We used a really simple idea to double our client value — and...
The profit power in a high-ticket offer…

The profit power in a high-ticket offer…

First: Have you grabbed your FREE ticket to the Make Email Great Again convention yet?  I’m featured on a panel of 15 copywriters and email marketing experts.  Sharing our best tips on how to make maximum money in minimum time from your (or your client’s) email list....