Most NEW copywriters don’t understand what they’re actually getting paid for… I see it over and over again. A LinkedIn profile… A bio on some freelance or social media site… On their website. They think they’re getting paid for one thing… When really clients want...
Is it crass to lean on deadlines in an email campaign? Is it rude to set an arbitrary deadline, and essentially ask prospects to “take it or leave it”? I got a subscriber email yesterday that pointed in that direction… And while I tend to agree with the sentiment… It...
You only need to write ONE GREAT HEADLINE for your ad or sales message… But HOW? That’s what I’m sharing with you today. A process you can use to write great headlines. Based on knowing exactly what you need to say FIRST… What you need your headline to accomplish…...
Kim Krause Schwalm wants you to become a Dangerously Good Copywriter… For good reason. Because when you follow her path — all the way to A-list status — it gives you immense freedom… To live the life and lifestyle you choose. She just got back from a 3-week vacation...
Today I have 3 BIG tips for you on how to master your mental game… Coming at this from the perspective of entrepreneurship. Your capacity to succeed as an entrepreneur — whether you’re a freelancer/solopreneur or building something bigger — is pretty directly related...
“Whatever you can do, or dream you can do, begin it. Boldness has genius, power, and magic in it.” Do you recognize this quote? During meditation this morning, it came to me, and I ended up looking it up. The quote is usually tagged as from Goethe. Today,...
Healthy cash flow is a healthy business… And when you can make money show up on demand… And when you can make money show up consistently… And when you can make NEW money show up… You practically have the keys to the marketing and entrepreneurship kingdom. Today’s...
If you have the wrong expectation for your work — content marketing or anything else — it could be a huge drag on your success… Today’s Mailbox Monday question, on its surface, is about content marketing. Specifically, how to get started in content marketing. And so...
If you want to sell to business owners and entrepreneurs, you NEED to understand how they think and feel… And if you think it’s just “driven, driven, driven… hustle, hustle, hustle…” Well… That’s ONE part of their personalities… But that’s not all of it… And...
I’ve never met a GREAT copywriter who uses a swipe file… At least, not the way you see them taught so often. As in, copy-paste-edit. Sure, some may SELL YOU a swipe file on the promise that you can write great copy that way — even as they themselves don’t follow this...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...