Guess who’s back, back again? Roy is back, so tell your friends! I spent the last week exploring Nebraska with my family. Did you know we have a 75-foot spring-fed waterfall? And it’s cold! Plus high-desert bluffs. Rattlesnakes and porcupines. And cacti — in...
I’m not above cheating… I like to use any tool or trick I can to write better sales copy. And this one little tool is a pretty powerful way to write more conversational sales copy. And since being conversational tends to lead to more sales and conversions, this helps...
Let’s talk about holidays… And no, I’m not telling you to get ready for Christmas — even though we’re already in the downhill slide… First, a bit of housekeeping. Next week, I’m taking a “family week” to wrap up the summer. That means that next Monday through Friday,...
I am NOT going to tell you what or how to believe… However, I’m reading a fascinating and quite controversial book. It’s from historian and ex-Evangelical Christian Bart D. Ehrman. And it analyzes the history of early Christianity, and its rise to being the dominant...
I’m as bad of a procrastinator as anyone else… In college, I used to wait until the night before a big paper was due. I’d walk to the computer lab on campus. I’d sit down, and proceed to bang on they keyboard. By the break of dawn, I’d cranked out the paper. It was...
We’re not supposed to judge a book by its cover — but we do… I know, I know. It’s not literal. Except when it is. But the saying is a saying for a reason. As human beings, we make snap judgments. It’s wired. It’s how our brains work. We have millions of years’...
I know something about you that you probably don’t want me to know… I was into psychology for the understanding long before I was into it for the marketing and persuasion. And yet, some of the deepest truths about how our minds work can be immensely valuable in both...
I don’t often get the book after I’ve gone through the audiobook… I find that my ADHD sticks with audiobooks a lot better — after all, I can let the book be my distraction while mowing, doing the dishes, working out, or whatever. But sometimes a book is so good — in...
Right now you have something you need to do, that you’re avoiding… Maybe you’re procrastinating. Maybe you’re just not bringing yourself to do it, even though you really want to. You’re not taking action. And it’s not just this thing. It’s a thousand little things...
Story is de-facto one of the most powerful communication skills you can develop… It’s primordial. Humans have been telling stories since we developed language. In fact, we probably developed language just so we could tell stories. “You should’ve seen the freaking...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...
![I know your darkest secret… [video]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2018/07/2018-07-13-video-screenshot-480x270.jpg)
![The next 5 seconds will change your life… [Reflections on The 5-Second Rule by Mel Robbins]](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2018/07/5-second-rule-mel-robbins-300x300.jpg)
