Want more people to read your ads? I’m assuming the answer is yes. Because if they don’t read, they ain’t gonna get interested in what it is you offer. And no readership and no interest means no purchase. Ergo if you don’t get read, you don’t get paid. So… How do...
Odds are, you weren’t one of the three winners of the $1.6 billion Powerball jackpot… And frankly, that’s okay. Most of the entertainment in playing (and you really shouldn’t be playing for more than entertainment) is in the anticipation… The not knowing… The...
We’re going to see more change in the next decade than we’ve seen in the last 100 years. Think about this. The first iPhone came out only 8 1/2 years ago. June 29, 2007. Prior to the iPhone, the vast majority of cell phones just made calls, and had perhaps very...
This is why I get paid the big bucks… 🙂 I’ve been banging my head against the wall for the last month on this. I’m working on my first big promo for a health information product. That is, a newsletter about health, along with some additional premiums. I dug through...
How good of a WRITER do you really need to be to be a successful copywriter? It’s a fair enough question, and one I’m happy to dive into in today’s Mailbox Monday. Remember, if you want YOUR most pressing question about copywriting, marketing, selling,...
Getting rich is hard. But it is also simple. The hard part is the discipline. The focus required. Maintaining “get rich” habits for years and even decades. And especially: ignoring the million and one opportunities you have to lose your money and slip in the wrong...
It’s a dismal state of affairs. Rainmaker, I hope you’re the exception. I just read about a survey conducted by Bankrate, on basic personal finances. The scenario: you’re hit with a sudden and unexpected $1,000 expense. The question: How do you pay for it? Only 37% of...
I had a very interesting conversation earlier today. As with my most interesting conversations, I’d feel awkward telling you who it was with. I don’t want to abuse their trust or privacy. But I will tell you this. He’s a top business and marketing guru/expert, whose...
I guess I’m a little late with this article. Rainmaker, it’s been all of 5 days since we rang in the New Year, and a lot of New Year’s resolutions have probably already failed. Hopefully yours haven’t — but maybe even if they have, I can help you salvage them. After...
Guess who’s back? Back again… Roy is back… Tell your friends! Hey it’s Roy here, back from a very mind-clearing break over the holidays. Things are getting back to normal now, which means it’s time for Mailbox Mondays! Remember — YOU can have YOUR QUESTIONS...
Happy holidays! No matter where you’re from or what religion you might follow (or not), I want to embrace the spirit of the season and wish you and yours the very best. For the next two weeks, my kids are on winter break, and I will be taking significant time off to...
Good creativity usually isn’t very creative at all… From an outsider’s view, many “creative” processes are thought to be all fun and games (with perhaps a little mind-altering substances mixed in). But live in the copywriting and marketing world for a while — or any...
I remember it like it was yesterday. I was already working with Brian Kurtz on the promotion for last year’s Titans of Direct Response once-in-a-lifetime event. Brian had already lined up all the legends. Dan Kennedy. Jay Abraham. Greg Renker. Ken McCarthy. Perry...
Wanna achieve your goals faster, easier, and with less stress? Let me tell you something. There are a million productivity gurus out there (including me) who are going to tell you that they have the magic solution. It’s the single-easiest way to sell something....
Today, the answer to the ultimate question of life, the universe, and everything… Rainmaker, today’s lesson is one of the single-most valuable lessons you could learn in high-stakes copywriting… But it really applies to all copywriting, marketing, and selling. It’s...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...
