Turn Terrible First Drafts Into Powerful Copy

Here’s a big copywriting secret to writing like an A-list copywriter…

Our first drafts aren’t much better than yours.

In some cases, they might be worse.

It’s our willingness to massage them into something great — no matter how many passes — that leads to much better copy in the end.

Have you ever compared your first draft copy with some great copy from your swipe file?

In today’s episode, I talk about why that’s dangerous…

And the process to take your terrible first draft…

And turn it into polished, powerful, persuasive copy.

Learn how to use terrible first drafts to write more powerful copy in today’s episode.

Yours for bigger breakthroughs,

Roy Furr

Links related to this episode:

High-Velocity Copywriting Training

BTMSinsiders is like Netflix for Copywriting & Marketing Training — Stream all of Roy’s training for one low monthly fee

Hire Roy to review your copy

Subscribe to Roy’s YouTube channel

Subscribe to the Breakthrough Marketing Secrets podcast

"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely.
It's the easiest way to become "untouchable" in your field.
Watch this 4:17 video now to learn the secret.

What Is Breakthrough Marketing Secrets?

Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.

In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.

He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.

Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...

Showing YOU how to use them and profit!

Archives