Breakthrough Marketing Secrets
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#1 Factor Behind Every Entrepreneurial Success

#1 Factor Behind Every Entrepreneurial Success

If you could do ONE THING to make sure your business was a winner, what should it be? That is, if you could identify ONE FACTOR that would make success most likely… Even if you fail at everything else… What would that factor be? This question has been asked before…...
Dead Marketers Don’t Lie!

Dead Marketers Don’t Lie!

Most of the best internet marketing books were written before the internet… For example, Scientific Advertising by Claude Hopkins… It’s old. Really old. About 100 years old. I’m a fan. Jay Abraham is a fan. David Ogilvy was a fan. In fact, nearly every GREAT marketer...
The 3-Second Rule [from Hook Point by Brendan Kane]

The 3-Second Rule [from Hook Point by Brendan Kane]

What the heck does a satisfying new origami fold I learned this weekend have to do with creating hooks for your online marketing? Everything! I’ve been listening to the audiobook of Hook Point by Brendan Kane. In it, he shares a very powerful online marketing “rule.”...
One powerful way to get freelance clients [case studies]

One powerful way to get freelance clients [case studies]

Everybody wants to know how to get more freelance copywriting clients… At least, that’s what it seems like. I get this question constantly. So while normally I answer just ONE specific question in each Mailbox Monday episode… Today’s answer is meant to cover all the...
The 2 main reasons you still struggle to get clients

The 2 main reasons you still struggle to get clients

If you’re still struggling to get clients for your copywriting (or really any other) client business… It probably comes down to one of two things. The question is: how honest are you willing to be with yourself? ESPECIALLY about #1? Are you willing to first accept...
Big Dan Kennedy Expert Positioning Tip

Big Dan Kennedy Expert Positioning Tip

There’s a major myth about success that could be holding you back… It has everything to do with your reputation. Your reputation with clients. Your reputation in your market, niche, or industry. Your career or business reputation in general. AND there’s an important...