If you could do ONE THING to make sure your business was a winner, what should it be? That is, if you could identify ONE FACTOR that would make success most likely… Even if you fail at everything else… What would that factor be? This question has been asked before…...
Most of the best internet marketing books were written before the internet… For example, Scientific Advertising by Claude Hopkins… It’s old. Really old. About 100 years old. I’m a fan. Jay Abraham is a fan. David Ogilvy was a fan. In fact, nearly every GREAT marketer...
Did I give you BAD ADVICE about how to pick a freelance copywriting niche? I keep getting questions about this… About how to pick a niche and get started in freelance copywriting (or really, any freelance client biz)… And today as I grouped together a bunch of these...
I broke my own rules, but you’ll see why in a minute… I have a policy against unsolicited guest content for Breakthrough Marketing Secrets… Because most of it is irrelevant and low quality — and I care about you too much. Then I met Hasani X. And I saw relevant,...
Have you ever struggled with market research? You’ve spent too long lost in trying to find just the right insights… Or you haven’t been sure where to look in the first place… Or you’re in that endless cycle of doing just a little more research before you launch… Or...
What the heck does a satisfying new origami fold I learned this weekend have to do with creating hooks for your online marketing? Everything! I’ve been listening to the audiobook of Hook Point by Brendan Kane. In it, he shares a very powerful online marketing “rule.”...
This is deceptively simple, and devastatingly effective… And if you want to be a great marketer or copywriter, you absolutely need to memorize it. It’s a really basic framework for persuasive messages. It ties your prospect’s core desire straight to your product,...
Everybody wants to know how to get more freelance copywriting clients… At least, that’s what it seems like. I get this question constantly. So while normally I answer just ONE specific question in each Mailbox Monday episode… Today’s answer is meant to cover all the...
If you’re still struggling to get clients for your copywriting (or really any other) client business… It probably comes down to one of two things. The question is: how honest are you willing to be with yourself? ESPECIALLY about #1? Are you willing to first accept...
There’s a major myth about success that could be holding you back… It has everything to do with your reputation. Your reputation with clients. Your reputation in your market, niche, or industry. Your career or business reputation in general. AND there’s an important...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...