Sometimes I feel like I’m being repetitive. But you try writing an email a day not getting repetitive! And besides, some ideas are so good they’re worth repeating. Over, and over, and over again. Until the truth is unmistakable. That’s where I’m at today. This thought...
Hello and welcome to another Mailbox Monday! … For those of you who are new this week, this is the day every week where I answer YOUR questions! To have yours answered on an upcoming Monday, simply email it to [email protected]. … And for those of you who aren’t so new...
For today’s Grab Bag Friday, I just want to share a quote with you. I think I’ve shared it before, but it’s one of those that’s worth reading over again, even if you’ve read it before. It’s from Marianne Williamson’s A Return To Love… “Our deepest fear is not that we...
Let me just start off by calling out a big success myth… “Do what you love and the money will follow.” Not quite… We all have plenty of things we love that are great for US, but that are NOT a way to make a real living. Heck, that aren’t even enough to buy us a...
Did you feel the earth rumbling? Turns out my Why Copywriting Peer Reviews Suck email yesterday set off a few earthquakes in the industry. And while I’m not going to reveal specifically who it was that reached out to me — both in agreement and disagreement — I’ll...
Copywriting peer reviews can really suck. They can be horrible, horrible things. And NOT for the reason you’re thinking. But they can also be good, productive, helpful processes. And today, I’d like to try to address both sides. Now here’s the really hard part… I’m...
Hey! It’s Monday again. I guess that means it’s time to answer your questions! Remember, if you want YOUR question answered here in Breakthrough Marketing Secrets, all ya gotta do is drop me a line at [email protected]. I’ll add you to the queue and answer your question...
I’m not (yet) a member of Dan Sullivan’s Strategic Coach®. Though it’s probably only a matter of time. I find his techniques and systems resonate with me. And, I know enough Strategic Coach clients that say the investment is more than worth it, that I have little...
If your business uses salespeople — if you have a sales team — this could be one of the most profitable things you read this year. And I don’t care if you’re the business owner, or support the sales team in a marketing or communications role. This applies equally to...
Alright, for today’s Web Wednesday article, I’m going to go a bit off-script. Normally, I try to make each post as helpful as possible, giving you one incredibly valuable marketing lesson you can apply right away to build your business. But I’ve been doing some...
In the copywriting world, there’s this “dream” of a six-figure lifestyle business that allows you to… — Control your schedule, working (and stopping) when you want… — Work anywhere, from home, the beach, wherever… — And earn as much as you want, based on how much...
Hola! Welcome to another Mailbox Monday. It’s time to dive into the ol’ mailbox and see what kind of question is up next in the queue… Aha… Here it is! Affiliate marketing, eh? Well, let’s get on with it! Hi Roy, First of all, Thank you for Breakthrough Marketing...
I’ve spent a bunch of time getting to know folks in the startup community, and limited time working with startups. The interesting thing I notice about a lot of startups, and especially people in the startup community who have not yet run a business, is that they tend...
Kevin Kelly — who, among other things, is famous as being the founder of Wired magazine — wrote an article back in March 2008 called 1,000 True Fans. I may have written about the principle here before, but it’s worth revisiting. Especially in the context of how you...
The other day I got an email from someone who wanted to introduce me to their new social media network. And not just me, but YOU — through me. They suggested I check it out, and then write about it here. I ignored the message. Then, I got a second message. The “just...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...