Heya! You know you’re doing the right thing when people start coming out of the woodwork asking to give you money. I got an email last night from someone who was practically begging me to release a course or program on the kind of high-level copywriting my clients pay...
Occasionally, I get a question that I really wonder if I should answer… This is definitely the case with today’s issue. I’ve got a lot of friends from around the copywriting industry. Some of whom profit on teaching people copywriting. And when anybody asks about...
Are we having fun yet? I’ve enjoyed knocking out all these questions from my mailbox, making sure I’m getting YOUR biggest questions answered. Just a reminder. Normally every Monday I open up my virtual mailbox, looking for your biggest questions on marketing,...
I’m friggin’ exhausted! I was up at 2:30 this morning (don’t ask!), and no matter how much caffeine I imbibe, there’s no getting rid of this tired feeling. That said, I almost always have the energy to answer questions for Breakthrough Marketing Secrets readers. So...
So… How about that April Fool’s joke? Turns out I fooled a few folks! 🙂 But it also brought a bunch of folks out of the woodwork, to tell me just how much they’ll miss these daily issues, should they ever go away. Damian said, “Good one! Honestly though, I just...
This is the final issue of Breakthrough Marketing Secrets. I’ve had something come up and decided — rather abruptly, I admit — that I have to call it quits. After just shy of two years straight of publishing some of the world’s most valuable marketing content every...
Have you ever noticed how many copywriters like to use “hidden secrets” in headlines, bullets, and in copy in general? Have you ever wondered why that is? Well, I’ll tell you this — one reason is… It works! But why does it work? Curiosity. It might of killed the...
I can’t help it. I think I’ve said this before. And I’m sure I’ll say it again. I originally started Breakthrough Marketing Secrets as a way to talk to BUSINESS OWNERS about the world’s most effective direct response marketing strategies. But what’s that saying? “You...
I’m shaking things up a bit this week. As my readership continues to grow (thank you for telling your friends and colleagues about this awesome email you get every day, and for sharing on social media), I’ve been getting A LOT of questions for my Mailbox Monday...
Let’s get dirty… What? What do you think I’m talking about? 😉 It’s only the dirtiest, ugliest, grimiest, least glorious part of being a really good copywriter. And it’s the same dirty, ugly, grimy task whether you’re a freelancer or write for your own business....
What a powerful, life-changing week! I may just be full of myself, but I think I’ve just delivered you tens, even hundreds of thousands of dollars worth of value this week alone. (That is, if you use it.) First, on Monday, I broke down positioning, why it’s critical...
One of the reasons very few people ever get very good at selling (in person or as a copywriter) is that they think they’re selling something that they’re not… And this applies to just about anything you’re selling. We’re taught, when we learn to sell, that we need to...
This is the issue I have been waiting for this week. Read every word. That’s a requirement. What I’m about to share with you dramatically increased my success. The application of this one principle is my biggest secret behind charging 10X more now than when I my...
Do this wrong, you fail. I know that’s a rather dire and absolute statement, but I’m growing ever-more convinced of its truth. In a moment here, I’m going to tell you about the one thing that I’ve come to realize is THE most critical element of business. And this is...
I’m charged up and ready to go… More details to come, but I’m sick of being my own worst enemy in business, and so there are some things changing around here. Note: Right now, there’s no danger to Breakthrough Marketing Secrets. You’re still going to keep getting the...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...