I just ran a split test, and one of two versions is getting better than 50% conversion rates… I did it to test a very simple rule. It’s a rule that’s incredibly useful if you’re driving traffic to free opt-in pages, where you ask for their name and email address in...
If you truly want to get ahead, get respect, and charge high prices, you MUST position yourself apart from the pack… What’s the difference between Jay Abraham, who sells his time at $100,000 per day, and other marketing experts that don’t get 1% of that — despite...
Most people — including many novice sales people — have a 100% wrong view of selling… Can’t blame ‘em. It’s what the mass media trumpets as “what sales is.” If there’s a salesperson in fiction, they’re going to have this mindset about selling, 99 times out of 100....
“Can you write a letter like this one?” If you’ve been around the copywriting, marketing, or work-at-home world for very long, you probably recognize that question. It’s the headline to one of many successful sales letters AWAI has used to promote their Accelerated...
Want a deeper connection with your prospects and market? Keep it real… This is a change happening on a cultural level. It’s way bigger than any marketing technique or even strategy. We’re moving toward a more open and transparent society. All your good and bad are...
365 days ago I started a habit that has completely transformed me… Physically, yes — I’ve actually lost 31.4 pounds in 12 months… But the impact has gone far, far deeper. In fact, I probably wouldn’t have even launched BTMSinsiders this year if it weren’t for this...
It’s happened over and over and over again… Once upon a time it was called a “Google Slap.” Don’t know what Facebook marketers refer to it as. But it happens A LOT. Clever internet marketers find out a way to get a ton of traffic from Google or Facebook or whatever...
The more you really understand the secret thoughts and motivators of your audience, the easier it becomes to sell them… This, of course, can be taken too far. I won’t name names, but I personally know copywriters who are happy to completely exploit their customer’s...
Sometimes I like to highlight a very specific advertising approach that works in a very specific context… The risk of doing this is that you’ll start reading, think, “Oh, but my business is different,” and tune out or stop. Don’t do that. Because your business both...
Know thy customer… When it all comes down to it, if you really know and understand your customers — what they think, feel, believe — and you’re selling something that appeals to that… You will be successful in selling. If you don’t know your customer, and don’t know...
There are 3 factors you need to have in place to sell at high prices AND have customers happy to pay them… I’m NOT going to reveal them here. But I will tell you I’ve used these three factors both to raise the prices of my clients’ products (and make them a ton more...
I’ve just gotten an inside look at a local service business that has nothing to do with the marketing or copywriting industry, and the way they’re selling their services is a total game-changer… If you’re like many of my readers, you make some or all of your income...
If you think I’m about to pitch you hard on buying my training, I’m not… After all, if I’m telling you to invest in something to become a marketing genius… You’d think I’d point to the BTMSinsiders catalog of training on proven ideas to grow your business… And I’d...
I want to break you of a huge novice mistake… I was working on something today that reminded me of one of the biggest mistakes I see novice marketers and copywriters making. And by breaking you of this bad habit, I believe I can help you create incredible...
Today, let’s talk about getting your first client… And specifically, we’re going to talk about that moment of decision. When you can finally say, “Okay, I’ve learned enough that I can start acting, start moving forward, start marketing myself with confidence and...
"The World's Best Copywriter," Gary Bencivenga, taught me one secret that changed my life completely. It's the easiest way to become "untouchable" in your field. Watch this 4:17 video now to learn the secret.
What Is Breakthrough Marketing Secrets?
Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.
In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.
He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.
Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...
![[Video] How to sell at high prices](https://www.breakthroughmarketingsecrets.com/wp-content/uploads/2017/08/2017-08-25-video-screenshot-480x271.png)
