HBO Max email marketing FAIL! [this just happened to me]

HBO Max just really annoyed me as a new subscriber…

I signed us up so we could watch In The Heights…

And what happened next was just so wrong.

It’s a case study in bad email marketing.

Not the content or copywriting of the emails themselves.

But something else entirely.

A big mistake — a big fail.

This is a lesson in the right and wrong way to do email marketing…

And the reality is that it’s probably just a simple mistake.

But these simple mistakes can make a big difference in your relationships with your new customers.

If you do it wrong — like HBO Max just did — you will be annoying to your new customers.

If you do it right, you could really make your new customers stick, and dramatically increase your customer lifetime value.

Discover HBO Max’s email marketing fail in today’s episode — plus how to fix it!

Yours for bigger breakthroughs,

Roy Furr

Links related to this episode:

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What Is Breakthrough Marketing Secrets?

Breakthrough Marketing Secrets is a DAILY email and blog post from direct response marketing consultant and copywriter Roy Furr.

In his first decade as a direct marketer, he's risen to the top of the industry, and helped his clients generate millions of dollars in real sales results.

He's also worked directly with, mentored under, and discovered the secrets of some of the world's top response-driven marketers.

Now he's pulling back the curtains to reveal the inner workings of the world's most successful direct marketers...

Showing YOU how to use them and profit!

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