The Best Way to Learn Marketing & Copywriting

The Best Way to Learn Marketing & Copywriting

Here’s the internal voice, shouting its objections… “I mean, Roy’s probably going to tell me to buy some expensive course…” “Roy probably is going to tell me that I need to come study under him…” “Roy’s going to tell me the only way I can learn copywriting is by...
Marketing Funnel Launch: Testing Strategy

Marketing Funnel Launch: Testing Strategy

? Here’s a dirty little truth about most so-called “blockbuster” marketing funnels… TRUTH: They probably didn’t start out as big winners. In fact, many funnels that go on to become big winners are not even profitable out of the gate. It’s only AFTER what I’m about to...
Entrepreneurial Project Management: Ask These Questions

Entrepreneurial Project Management: Ask These Questions

Most project management is too overcomplicated for entrepreneurs, freelancers, and solopreneurs… I’ve gone through all the systems — Traction, Scaling Up, Lean, Scrum, Agile, Getting Things Done, and more. I’ve tried to fully implement many. I’ve adopted techniques...
Case Study: The Power of my PAISA Story Selling Formula

Case Study: The Power of my PAISA Story Selling Formula

I LOVE having a story selling formula that works nearly every time… When I know to look for it, I just have to ask the right questions and… BOOM! I have a compelling, interesting story that my prospects are interested in, and makes them want to buy my offer. Even...
Tips to Grow Your Email List from Scratch?

Tips to Grow Your Email List from Scratch?

One of my subscribers asked for some tips to grow an email list from scratch… And for today’s Mailbox Monday episode of Breakthrough Marketing Secrets, I’m spilling the beans! Here’s today’s question… — Roy, My biggest challenge is definitely how to get started with...
Unlock Your Inner Genius [with a pen and a pad]

Unlock Your Inner Genius [with a pen and a pad]

“Freewriting” will improve your business… … Your career…  Your marketing and copywriting…  Your personal life…  Your relationships… Seriously, this thinking process is powerful.  And can be applied to anything and everything you have thoughts and feelings about,...
“Passive Income” is a MYTH — a sales pitch!

“Passive Income” is a MYTH — a sales pitch!

“Passive Income” is a myth — a sales pitch — a THOUGHT VIRUS… And it could even be keeping you BROKE — or at least decreasing the amount of income you get every month. And I KNOW I’m putting this out on April Fool’s Day… When others are putting out joke messages. But,...