The right way and the wrong way to close sales… [video]

The right way and the wrong way to close sales… [video]

How you show up determines how you close sales… And this is as true in marketing as it is in one-to-one sales. If you show up with the wrong attitude, you will NOT close sales. On the other hand, if you show up with the right attitude, you will close more sales and...
Sometimes you DON’T need better marketing…

Sometimes you DON’T need better marketing…

Have you ever heard this saying …? “One good sales letter will change your life.” If you’re a serious student of direct marketing, you probably have. I know it as coming from Gary Halbert.  And since most of the modern masters are descendants of the Halbert school of...
Let’s play a game

Let’s play a game

“All work and no play makes Roy a dull boy.” Can I be vulnerable for a minute? The last few months, I’ve felt this ever-increasing sense of anxiety. And disappointment. In myself, yes. But also, when I think of how others see me. For the most part, I don’t think it’s...
How to monetize your social media audiences

How to monetize your social media audiences

It’s so 2005 to say that social media marketing is the next big thing… That title has since been bestowed on mobile marketing, VR marketing, and who-knows-what-else… And yet, it’s often well AFTER a marketing channel is considered “the next big thing” that the real...
Two strategies to get more clients…

Two strategies to get more clients…

This is probably the most consistent request I get… How to get more clients.  The question comes in many forms.  But it all boils down to this… “I need more business.  I need more customers.  I need more new, warm bodies through the door, who are likely to give me...
How to think better, according to science

How to think better, according to science

Wanna do better at work? I normally talk about sales, marketing, and business, but today I want to talk about something that will make all of those better.  And make your personal life better, too. — How to think better, and be a better problem-solver… — How to have a...