![For Entrepreneurs: How to achieve super-productivity…]()
by Roy Furr
Hey Rainmaker, today is my Birthday — the big 33! A while ago, in my calendar, I blocked out the entire day with an appointment titled, “I do what I want.” And here’s what I’m going to do. This email is the first thing I’m doing today, in terms of work. It might be...
![If I’d done this better, I’d probably have doubled sales…]()
by Roy Furr
Hey Rainmaker, let’s talk one of the fastest, easiest ways to boost response to any and all selling and marketing efforts. Like all great lessons, this one was learned — for me — in my mistakes. (Hopefully you can learn from mine, rather than making the same mistakes...
![What Warren Buffett Taught Me About Marketing And Copywriting…]()
by Roy Furr
Hey Rainmaker, it must be Monday! Because I just dug into my mailbox and found a question to answer. Remember, on Mailbox Monday, I answer YOUR most pressing questions about marketing, selling, copywriting, business, life, whatever. And YOU are the critical part of...
![This may make you think less of me…]()
by Roy Furr
Hey Rainmaker, I want to be very transparent today. I’ve been following the work of Alex Charfen a lot recently. About a month ago, I shared his video about How Entrepreneurs Think, and The Entrepreneurial Personality Type. If after today’s post you want to learn...
![Dan Kennedy’s 10 Questions to Ask Before You Write A Word of Copy]()
by Roy Furr
If a novice copywriter thinks they can write a sales letter in 10 days, they’ll quote the client a 10-day deadline. The best copywriters I know will give themselves at least 20. These days aren’t exact. They are only to make a point. The best copywriters prefer to...
![The Breakthrough Power Of “Copy & Paste” Marketing Strategies]()
by Roy Furr
Let’s talk about stealing… Last year I caused a bit of a stir. I wrote a post called, “If you do this, you’ll never make it in the copywriting ‘Big Leagues.’” In that post, I trashed the well-known strategy of “swiping.” Just in case you’re not familiar, that’s...
![Profitable Storytelling for Marketers and Copywriters]()
by Roy Furr
Hey there Rainmaker, do you want to know how to get into the head of your prospects and make more sales and profits with your marketing? Let me tell you a story. Back when I was really getting into copywriting, I had an opportunity to write a promo for a major...
![What to do when your client won’t stop asking for advice…]()
by Roy Furr
Hey there Rainmaker, today’s question is an interesting one. One with which I admittedly still struggle a bit. Before I dive in, a quick reminder. Every Monday, I answer YOUR questions here in the appropriately-named Mailbox Monday edition of Breakthrough Marketing...
![Who is responsible for your success? (Head game)]()
by Roy Furr
Hey there Rainmaker, let’s talk head game. As much as it’s fun to uncover new tactics and strategies for your marketing and business-building, there’s something incredibly important you need to know. If you don’t have your head in the right place, it doesn’t matter if...
![A retargeting formula to maximize internet advertising ROI…]()
by Roy Furr
Hey there Rainmaker, if you APPLY what I’m about to teach you, it could make you a ton of money… I’m writing this with the hope that you will turn into a case study for me. So if you do apply this and get results worth sharing, please let me know. And before I dive...
![Writing guarantees to boost sales and profits, Part 2]()
by Roy Furr
Hey there Rainmaker, today is Part 2 (of 2) on how to create and write a guarantee that will boost your sales and profits… Yesterday’s post went into detail on guarantees… How they can actually increase your sales and profits… The fact that in most countries, you’re...
![How to write a guarantee that boosts conversions and sales]()
by Roy Furr
A compelling guarantee can be one of the most powerful weapons in your marketing arsenal. When I started in marketing, I worked for a publisher who REFUSED to guarantee his products. I thought he was being incredibly short sighted. I felt that if he’d let me at least...
![7(+1) Quick Tricks To Accomplish More, Faster]()
by Roy Furr
Hey there Rainmaker, it’s Monday again! And not impostor Monday, like last Tuesday, but REAL Monday. And I feel like it’s time to sing the praises of Mondays again. It’s been a few months. I know Mondays get a bad wrap. Since most of us — before we hit the...
by Roy Furr
Hey Rainmaker, I have a treat for you today! I have a video for you that will help you be super-productive. But not just super-productive. Super-productive on all the right things. The right things that will bring you more success. Build your business. Increase...
![The Service Paradox… (And “the love of money is the root of all evil.”)]()
by Roy Furr
Hey Rainmaker, I want to talk about wealth creation, greed, selfishness, and most of all, SERVICE… There seems to be a nagging belief in our society that wealth is only created through deception, cunning, manipulation, and fraud. It’s actually an ongoing narrative...
